Which Interior Design Trends are Speaking to the Consumer?


Anyone who has ever flicked through DIY shows on HGTV has gotten the itch to renovate an outdated kitchen or bath. But then the questions hit: “Where to begin?” and “how do you make the room reflect a specific personality or vibe?”

Design guru and Director of Marketing for Walker Zanger, Erika Egede-Nissen joins today’s MarketScale podcast to walk us through past and current trends in refurbishing the kitchen area while educating listeners on the benefits of restyling a home with rich layers of texture, tone, and color.

Before ever entering a tile showroom, consumers have already spent 70 percent of their time researching design inspiration and products online, Egede-Nissen said. The influence of Instagram and Pinterest in the home decorating market is enormous. The platforms set and sell a mood. They elevate unique design solutions and empower others to make bolder decisions in their home that really reflect the people living in it.

A 1930s home, for example, is brought back to life with handmade mint green ceramic tile from Mexico sourced by Walker Zanger. These bold design choices reflect the homeowner and make for a more personalized experience. The aesthetic experience is rejuvenating, and Egede-Nissen said it “doesn’t cost that much more.”

Though a pure white kitchen or bath may never go out of style, Egede-Nissen said that homeowners are getting bolder with their design choices. These consumer-driven trends are in line with the Walker Zanger mission to create unique kitchen and baths that reflect the human living in them. The Walker Zanger tailored service makes redesigning a kitchen or bath a personalized experience, where the finished product is a richly layered room of distinctive textures like ceramic tile, quartz, stone, and metal.

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @AECMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!


construction innovation
Boxx Modular’s New Branch in Atlantic Canada: A Strategic Move for Construction Innovation
December 4, 2023

In an era where construction innovation is reshaping the industry, modular construction’s growth continues to rise. In this episode of Built Modular, Boxx Modular’s strategic expansion into Moncton, Atlantic Canada takes center stage. Host Gabrielle Bejarano welcomes Charles Landry and Ray Girouard to explore the implications of this venture. Bejarano, Landry, and Girouard discuss […]

Read More
Venture Fund Valuations
VC Investment Valuations Podcast
December 4, 2023

In this episode of The Alternative Edge, a Weaver: Beyond the Numbers Podcast, host Becky Reeder, an audit partner and co-leader of the alternative investments practice at Weaver, engages with Sindhu Rajesh, an Alternative Investment Services Partner with Weaver. They unpack the complexities of venture fund valuations, offering critical insights into industry dynamics and best […]

Read More
The Role of VR and AR in Attractions and Enterprise Applications
December 4, 2023

In this Pro AV Today soundbite from Dan O’Brien of HTC VIVE, the conversation centered on the significant role of Virtual Reality (VR) and Augmented Reality (AR) in attractions and enterprise applications. O’Brien highlighted the critical need for durable hardware design, tailored to withstand extensive use in location-based entertainment (LBE) operations. Unlike consumer-grade VR headsets, […]

Read More