Element Sessions: Manufacturing Made in the USA

 

Nelson Wills, Partner & Vice President of Business Development at Element Designs in Charlotte, North Carolina, spoke with host James Kent on what it means to be a manufacturer based in the United States.

“We are the No. 1 economy in the world, and we’ve done that with a lot of hard work. There’s a lot of pride that goes into the term, ‘made in the USA,’” Wills said.

Wills pointed out the significant number of goods Americans rely on are manufactured in America, from food to construction.

“The supply chain is the driver of the quality equation,” Wills said, and that is why Element Designs works hard to source their materials in the U.S., as well.

With worldwide disruptions occurring due to the coronavirus outbreak, Wills said his company is well-prepared to handle the crisis. Customers have reached out to Element Designs to help them with products they can no longer get on time from overseas. To stay a leader in manufacturing, Wills said Americans have to stay focused on production and innovation.

“We have the resources, and we are the innovator. We have a good thing going,” he said. “Let’s stay productive and use the resources we have right here at home.”

For the latest news, videos, and podcasts in the AEC Industry, be sure to subscribe to our industry publication.

For the latest news, videos, and podcasts in the Architecture & Design Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

branding
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode One)
January 22, 2026

When pandemic restrictions shut down restaurants, paused travel, and compressed social lives, connection didn’t disappear; it moved closer to home. Backyards quietly emerged as important gathering spaces, offering a simple way to be together without screens, schedules, or spectacle. What began as a workaround evolved into a familiar rhythm of gathering. In that shift,…

Read More
customer movement
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Three)
January 22, 2026

As audiences tune out polished ads and lean into trust, brands are being forced to rethink how they show up for the customer. Research consistently shows that consumers rate peer-created content as more credible than traditional brand messaging, and algorithmic discovery is increasingly rewarding authenticity over polish. With AI reshaping how people search and…

Read More
supply chains
Why the Best Careers Are Designed Like Resilient Supply Chains
January 22, 2026

What do supply chains and community have in common? They both deliver value—when managed with purpose. At their best, they show how intentional systems, meaningful connections, and consistent action turn effort into lasting professional growth. This week on Professional Quotient, listeners hear from Nathan Chaney, founder of Supply Chaney, whose insights bridge the mechanics…

Read More
brand
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Two)
January 22, 2026

As people seek relief from constant digital noise, the backyard has quietly become a modern “third space” in everyday life. Outdoor living, fire pits, and at-home hosting continue to grow as consumers prioritize connection, ease, and experiences that feel meaningful without requiring more complexity. Brands that understand this shift aren’t just selling products—they’re offering…

Read More