B2B Weekly – Past Events
In this episode of B2B Weekly, join host Tim Maitland and special guest Kelly Massad, the CEO of Mainstay Digital, a forward-thinking company revolutionizing the B2B sector with innovative digital solutions. Kelly Massad’s vision focuses on the decentralization of B2B operations, enabling companies to establish their own channels in media, ecommerce, social media, and learning….
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B2B Weekly - Past Events
Unleashing Wisdom: Why Older Professionals Need To Become Content Creators
In the ever-evolving landscape of marketing, content creation has emerged as a vital aspect for companies to promote their brands and connect with their target audiences. Despite this recognition, a lingering misconception exists that only younger professionals can create authentic content. The recent episode of B2B Weekly aims to dismantle this stereotype and empower…
B2B Weekly - Past Events
What Is Going On in the World of Content Community Building?
The power of “Drive to Survive” Since the popular hit series “Drive to Survive” launched in March of 2019, Formula 1 quickly became the fastest-growing sport in the US, prompting additional F1 circuits to open in Las Vegas and Miami due to the fanbase’s growing popularity. But how did this series launch such sudden engagement…
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From Procurement to AI: Coupa’s London Stop Charts the Future of Business Agility
Coupa’s London World Tour stop highlighted how digital transformation is reshaping the intersection of procurement, finance, AI, and supply chain management. In an era where disruption is constant, the ability to integrate intelligence and agility across these domains is becoming a defining advantage for global enterprises. By fostering dialogue among industry leaders in an intimate…
Tokyo World Tour Highlights Coupa’s Role in the Next Era of Business Transformation
At a time when organizations face mounting pressure to balance efficiency with sustainability, Coupa’s Tokyo World Tour highlighted how technology is reshaping the very core of corporate strategy. By putting AI and future-ready spending models at the forefront, the event underscored a shift away from traditional cost-cutting toward intelligent, value-driven growth. In bringing together expert…
Building Community and Showcasing Innovation at Coupa’s Sydney World Tour
Coupa’s Sydney World Tour showcased more than just product updates—it revealed the power of community. Attendees from across Australia and New Zealand came together not only to explore Coupa’s latest AI-driven features but also to trade strategies for tackling shared supply chain challenges. Beyond the keynotes and customer spotlights, the event’s heartbeat was in the…
The New Freight Standard: Why Verified Trucking Reviews Matter in Modern Supply Chains
For decades, the freight industry has leaned heavily on compliance data and opaque reputation systems, leaving carriers, brokers, and shippers with little visibility into actual service quality. Reviews often sat behind paywalls, skewed negative, or lacked validation altogether, making it difficult to separate reliable partners from unreliable ones. Today, the vast majority of trucking remains…
