Gearing Up For SSA Conference 2021

On this episode of Impressions, an On The Move podcast, Host Daniel Litwin talked with Erin King, Director of Education and Events of Self Storage Association. They broke down everything you need to know to get caught up on what the Self Storage Association is bringing to the industry and why, if you’re in the industry, events like national conferences are so important to elevate and innovate within our critical markets.

“Planning events on all levels has been tricky since the pandemic started,” King said. “Things have constantly changed. Sometimes things are getting better, and restrictions are getting lifted, then they’re getting put back in place.”

So this year, SSA has been mixing it up. They’ve leaned into a more regional event format, both to adapt to the pandemic but also to tap into more niche markets and allow more independent communities to tap into each other and come together.

“We’re really excited to bring these regional events,” King said. “These are the only events that will be taking place this year. These regional events allow us to slowly gear up for what we use to consider the norm, get people back face to face, get people learning, and get our vendors and sponsors in front of operators in their state.”

This year’s SSA Conference takes place Sept. 7-10 in Las Vegas at MGM Grand, and guests can Register Here.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

cities
Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon
February 2, 2026

More than half the world already lives in cities—and the UN projects that share will rise to 68% by 2050, adding roughly 2.5 billion more people to urban areas. At the same time, the “experience economy” has reshaped what people value in places: not just what a city has, but how it feels to…

Read More
client engagement
When Client Engagement Becomes True Partnership
February 1, 2026

CG Infinity’s Salesforce Practice is built on deep, day-to-day engagement with the organizations it serves. Rather than operating as an external vendor, the team embeds itself with clients—working closely, consistently, and collaboratively—so decisions are informed by real context, trust, and shared accountability. This approach ensures Salesforce solutions are shaped not just by requirements, but…

Read More
cross-functional teams
How CG Infinity Brings Cross-Functional Teams Together to Deliver High-Impact Outcomes
February 1, 2026

CG Infinity’s Salesforce Practice is built around helping organizations move forward together, especially when initiatives span cross-functional teams with different priorities. The focus is on alignment—bringing the right stakeholders into the conversation early and ensuring decisions are made collaboratively so solutions serve the whole organization, not just one function. That capability is reflected in a…

Read More
Salesforce custom development
When Building Beats Buying: Salesforce Custom Development Approach at CG Infinity
February 1, 2026

Salesforce offers a broad ecosystem of tools and integrations, giving organizations flexibility but also introducing constant decisions about when to buy, build, or customize. The strongest strategies apply discipline to those choices, often relying on Salesforce custom development to ensure specific requirements are met without adding unnecessary cost or complexity. That balance is a…

Read More