Gearing Up For SSA Conference 2021

On this episode of Impressions, an On The Move podcast, Host Daniel Litwin talked with Erin King, Director of Education and Events of Self Storage Association. They broke down everything you need to know to get caught up on what the Self Storage Association is bringing to the industry and why, if you’re in the industry, events like national conferences are so important to elevate and innovate within our critical markets.

“Planning events on all levels has been tricky since the pandemic started,” King said. “Things have constantly changed. Sometimes things are getting better, and restrictions are getting lifted, then they’re getting put back in place.”

So this year, SSA has been mixing it up. They’ve leaned into a more regional event format, both to adapt to the pandemic but also to tap into more niche markets and allow more independent communities to tap into each other and come together.

“We’re really excited to bring these regional events,” King said. “These are the only events that will be taking place this year. These regional events allow us to slowly gear up for what we use to consider the norm, get people back face to face, get people learning, and get our vendors and sponsors in front of operators in their state.”

This year’s SSA Conference takes place Sept. 7-10 in Las Vegas at MGM Grand, and guests can Register Here.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

team
How Cross-Team Collaboration Becomes the Difference Between Failure and Recovery
January 29, 2026

In modern software organizations, success is often measured by what happens when carefully laid plans suddenly unravel. Late-night deployments, complex integrations, and large-scale data migrations are high-risk moments where even a small oversight can threaten months of work. When failures strike at these critical junctures, teams are forced to move beyond playbooks and into…

Read More
salesforce
Advocacy in Action: How CG Infinity’s Salesforce Practice Puts Clients at the Center of Delivery
January 29, 2026

In today’s enterprise tech landscape, successful Salesforce implementations hinge less on shiny features and more on how well partners align with the real, day-to-day needs of the business. The firms that stand out are the ones that treat delivery as a shared mission—where strategy, execution, and accountability are woven together from the first conversation…

Read More
AI adoption strategy
Field Service Growth Depends on Leading With People, Not Just Technology
January 29, 2026

Skilled trades are facing accelerating retirements, rising customer expectations, and rapid advances in AI—putting the field service industry at a critical inflection point. Industry estimates suggest millions of frontline roles could go unfilled over the next decade, even as technology promises to automate more tasks than ever before. The stakes are high: decisions made now…

Read More
commercial leadership
Why Hotel Performance Depends on Commercial Leadership Across Sales, Marketing, and Revenue
January 28, 2026

The hospitality industry is in the middle of a structural shift toward commercial leadership. Titles like “commercial leader” and “commercial strategy” have gone from buzzwords to necessities as hotels face tighter margins, rising distribution costs, and increasingly fragmented demand. Post-pandemic recovery, accelerated digital marketing spend, and a surge in new supply have forced owners…

Read More