What is Value Chain Optimization—and Why It Matters Now


In this episode, Aaron Berg breaks down how value chain optimization (VCO) extends beyond traditional supply chain models by integrating operational decisions with real financial impacts. He explains how VCO enables companies to rapidly simulate “what-if” scenarios—like onboarding new customers, shifting production, or adjusting sourcing contracts—while understanding profitability at every level. From strategic sourcing to sustainability and last-mile delivery, VCO empowers decision-makers to act faster, smarter, and with full visibility into both cost and outcome.

Recent Episodes

Artificial intelligence has moved from novelty to necessity almost overnight. Since generative AI tools entered the mainstream just a few years ago, organizations across every industry have felt pressure to “do something” with AI—often before they fully understand what that something should be. Research shows that while most companies are experimenting with AI, very…

Data centers have moved from largely invisible digital infrastructure to a highly visible source of public debate as artificial intelligence accelerates demand for power, fiber, and compute capacity. The modern data center is now being built closer to population centers to support low-latency services, bringing critical infrastructure into direct contact with residential communities for…

The skilled trades are getting squeezed from both sides: demand is rising—driven by grid upgrades, battery storage buildouts, and the reshoring of manufacturing—while the workforce pipeline keeps narrowing. Across construction, manufacturing, and other skilled trades, employers are facing a demographic cliff: for every five workers who retire, only two replacements enter the workforce. Contractors…