Entering Excellence: What It Takes to Join the ‘Iron Maiden of Security Companies’

What does a 147-year-old company have in common with a classic British metal band?

It may seem far-fetched, but for JC Powell, Vice President of Sales Regional and National Accounts with Boon Edam USA, if his company were a band, there’s no doubt it would be Iron Maiden.

There’s no Eddie the Head at Boon Edam, but the family culture and close-knit work groups make sure their employees and customers have plenty of peace of mind.

“Boon Edam would be Iron Maiden, not because we have crazy, large, inflated heads that pop out behind screens, but, if you know anything about the band Iron Maiden, they are a large extended family. They travel together on a plane flown by the lead singer,” Powell said. “When you look at Boon Edam, from our president and managing director down, that same responsibility is taken. We view everybody as part of this family.”

That family includes a number of Regional Sales Managers who have to create relationships and listen to customers to understand their needs.

“What I’m really looking for in a potential candidate is somebody who is hungry, somebody who is humble, somebody who is a life learner, and somebody that is always curious, never complacent,” Powell said. “That goes back to the learning style and understanding, well, ‘Why did they buy my product?’”

From there, the process becomes something that is replicable rather than a one-off. That’s how Boon Edam turned into a company that has plenty in common with a band that started in 1975 and is still rocking today.

For the latest news, videos, and podcasts in the Building Management Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

healthcare
The Early-Stage Playbook for Healthcare Founders: Credibility, Founder Mindset, and Real Market Fit
April 13, 2026

Healthcare innovation is having a moment. With over 500 startups applying annually to leading accelerators like Health Wildcatters, the sector is seeing a surge of founders eager to tackle inefficiencies in care delivery, diagnostics, and patient experience. At the same time, digital health is regaining momentum—after a period of market correction, funding went up…

Read More
apprenticeship degree
Career-Connected Health Care: Why the Apprenticeship Degree Is the Future
April 13, 2026

Hospitals across the country are feeling the strain—too many open roles, not enough trained professionals, and a growing gap between what students learn and what the job actually demands on day one. Training is getting more expensive, timelines are stretching, and healthcare leaders are being forced to rethink how new clinicians enter the field….

Read More
Cybersecurity
The Expanding Threat Surface: Why Cybersecurity Is No Longer Optional for SMBs
April 9, 2026

Cybersecurity is no longer a concern reserved for large enterprises—it has become a defining issue for businesses of every size. Over the past decade, the rapid rise of cloud computing, artificial intelligence, and cryptocurrency has fundamentally reshaped the threat landscape, lowering the barrier to entry for cybercriminals and expanding the range of viable targets….

Read More
rubber
How Precision Engineering and Regulatory Complexity Shape the Future of Rubber Manufacturing
April 9, 2026

In an era where precision manufacturing often hides behind the simplicity of everyday products, the world of rubber components offers a striking reminder that complexity frequently lives beneath the surface. What appears to be a modest gasket or sealing element is, in reality, the product of highly specialized engineering, rigorous testing, and an…

Read More