Building Your Resume for SEO, Interview Prep, and Professionalism

Resumes are usually the key and, ultimately, the primary gateway to getting hired for a job. However, only some of these resumes make it to the recruiters who determine who gets hired for a job. According to CNBC, around 75 percent of resumes are not read by an actual human but are run through an automated reader. That is why in recent years, many experts have advised job seekers to use keywords and formats which can improve the odds of their resume making it past the automated reader and eventually into the hands of an actual hiring manager.

What should job seekers implement in their resumes, and how can they improve their resumes to stand out?

On an episode of “Hire Education”, host Gabrielle Bejarano was joined by certified corporate trainers at Catapult Solutions Group, Gina Hozumi and Drew Plaza. They discussed the best practices regarding resume creation and securing a job. They both work with clients and their resumes and know the best tools to ensure that resumes get past recruiters’ Applicant Tracking Systems.

Bejarano, Hozumi, and Plaza also discussed:

  1. Ensuring that your resume is optimized for automated tools used by recruiters and hiring managers
  2. Preparative steps that job seekers should utilize ahead of an interview
  3. What job seekers should consider when sending a resume and researching a company

Hozumi, a National Account Manager at Catapult Solutions Group, stated that job seekers should put themselves in the mind of the resume recipient and think of what they might want to know about them to present the best information.

“Never assume that whoever is going to be reading the resume will know what you are doing on a day-to-day, even if it’s pretty standard, because each role can be a little different. Therefore, being as descriptive as you can supplies information that brings a resume out. In addition, it shows the effort put into the resume,” said Hozumi.

In emphasizing the importance of company research, Plaza, a Senior Recruiter at Catapult Solutions Group, added that it shows initiative and effort when a job seeker wants to be more informed about the role and is actively seeking to be.

“Being able to know a little bit about the company may require you to visit the company page. Do you really want the job if you do not visit the page? Because if you were to put yourself in their shoes, if you don’t know anything about the company, why would they want you to work there if you didn’t take the time to gather necessary information?” said Plaza.

Gina Hozumi is a National Account Manager at Catapult Solutions Group and has been with the company for six years. She is also a graduate of the University of Rhode Island.

Drew Plaza is Senior Recruiter at Catapult Solutions Group and has worked at the company for four years. He is a graduate of the University of North Texas.

Follow us on social media for the latest updates in B2B!

Image

Latest

mobile gaming
From Flip Phones to Free-to-Play Empires: How Mobile Gaming Reshaped Business Models, Communities, and Esports
September 17, 2025

Mobile gaming has quietly become the largest segment of the global gaming industry, generating about $92 billion annually—more than both PC and console games. Yet for decades, many brands and agencies underestimated its reach, focusing instead on arena-filling esports tournaments or blockbuster console titles. With nearly everyone carrying a smartphone, however, mobile has become…

Read More
Revenue Cycle
Transformation Without Disruption: How Access Healthcare Is Rewiring the Revenue Cycle with Agentic AI
September 17, 2025

Hospitals are juggling shrinking margins and rising costs while denial volumes remain stubbornly high. In the revenue cycle alone, hundreds of billions are lost annually to preventable errors and inefficiencies—in fact, Access Healthcare CEO Shaji Ravi cites more than $250 billion wasted each year. Meanwhile, payers have accelerated their use of AI to adjudicate…

Read More
leading with intention
Making Meaning Out of Life’s Pause: Billie Whitehouse on Finding Strength, Setting Boundaries, and Leading With Intention
September 17, 2025

In June, Forbes profiled Billie Whitehouse, CEO and Creative Director of Wearable X, as she broke her silence about leading through a devastating health crisis. Diagnosed with stage 4 colon cancer at 27 while 22 weeks pregnant, Whitehouse underwent emergency surgery that ensured her survival, but came with the profound heartbreak of losing her…

Read More
Critical Care
Transforming the ICU Through Technology: Advances in Critical Care Telehealth Delivering Gold-Standard Care Anywhere
September 17, 2025

Critical care in the United States faces a mounting crisis. With a shortage of board-certified intensivists and younger, less experienced nurses filling ICUs, hospitals often struggle to provide timely, gold-standard care. Studies show that hospitals with board-certified intensivists in their ICUs see a 30% reduction in patient mortality, yet thousands of facilities still lack…

Read More