Trident Solutions is a combination of multiple top industry leaders. Leaders in marking products, engineered films, utility location, damage prevention, Wire & Cable, identification, and much more.
In this podcast episode, host Gabrielle is joined by John Yanitsis, Senior VP of Engineer Films at Trident Solutions, to discuss the company’s expansion in lamination capabilities and other exciting developments. They delve into the unique advantages of lamination, such as inline lamination processes and the ability to extrude films directly onto substrates.
Starting in 2026, The Marketing AI SparkCast alternates between the Marketing AI Pulse Monthly Brief and in-depth interviews with leading marketing AI innovators. This episode is the February 2026 edition of the Monthly Brief and focuses on trust and authenticity in an AI-driven world. Aby Varma and Matt Cyr explore the emergence of advertising inside…
The CFO seat is being rewritten in real time. Today’s finance leaders are expected to drive growth, lead enterprise-wide systems transformations, and shape AI strategy—while still keeping the close, controls, and capital story airtight. Gartner reports that 59% of finance leaders are already using AI in the finance function, underscoring how rapidly the role is…
Buying behavior has shifted dramatically. Today’s B2B customers do most of their research before ever speaking with a salesperson. In fact, 61% of B2B buyers say they prefer a rep-free buying experience, according to a 2025 Gartner survey. At the same time, U.S. retail e-commerce sales exceeded $1.192 trillion in 2024. Growth still depends…