Mastering Digital Marketing: Insights from Dennis Yu and Braden Kelley

 

In this episode of “Content Factory’s Coach You Show,” hosted by Dennis Yu, CTO of BlitzMetrics and Content Factory, Braden Kelley, author of “Charting Change” and “Stoking Your Innovation Bonfire,” shared his insights into mastering digital marketing and his journey into becoming a thought leader. Kelley emphasizes the importance of finding one’s unique focus, contributing valuable insights to the community, and continuously evolving as a speaker. Their conversation covers handling imposter syndrome, creating personal brand value, and finding the right clients to partner with for digital marketing success.

Recent Episodes

Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…

Leadership today is being reshaped by a simple lesson many leaders learn the hard way: a team full of people who think the same way won’t get you very far. Research shows that teams with deeper diversity—meaning differences in perspectives, values, and cognitive frameworks—consistently outperform more uniform teams in creativity, innovation, and complex decision-making. Today,…

In today’s whiplash workplace—where startups scale fast, funding dries up faster, and employee expectations keep evolving—HR isn’t a back-office function anymore. The rise of fractional leadership, remote teams, and constant regulatory change has forced companies to rethink how they support people while still hitting business goals. Leaders are realizing that “culture issues” often trace…