Maximizing Your Marketing Return On Investment with Justen Martin

Workplace flexibility has shifted from a culture debate to a retention lever—especially as more professionals are becoming parents later, right when they’re stepping into mid-management and executive-track roles. Childcare and caregiving logistics don’t just strain families; they strain talent pipelines, and the companies that treat parenting as a “personal issue” are often the same…

The modern workplace is at a crossroads, shaped by the rapid rise of AI, shifting cultural expectations, and increasing pressure on leaders to balance efficiency with humanity. Organizations are being forced to make intentional choices about how they operate, how they lead, and how they invest in their people — choices that will define…

As AI adoption accelerates across industries, leaders are under growing pressure to “do something” with data—often before they’re sure what meaningful action looks like. Research shows that while a majority of executives believe AI will transform their business, far fewer feel confident in their organization’s data readiness or governance to support it responsibly. This gap…