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Spieckerman Speaks Retail

    8 Retail Resolutions for 2021

    Retail is exciting, fast-moving, and filled with opportunity, yet information overload is a constant challenge. Join retail strategist, speaker, and trainer Carol Spieckerman every other Thursday as she navigates...

    How the Power of Portfolios Will Propel Retail Forward in 2021

    Retail is exciting, fast-moving, and filled with opportunity, yet information overload is a constant challenge. Join retail strategist, speaker, and trainer Carol Spieckerman every other Thursday as she navigates past the...

    Navigating New Retail Realities

    Consistently named a top retail influencer, Carol Spieckerman is a recognized authority on retail and brand strategy. As president of Spieckerman Retail, she helps retailers, brand marketers, agencies and tech companies navigate...

    Proud, Productive and Priceless: How Unlocking the Power of People Will Reignite Retail

    https://fast.wistia.com/embed/medias/6igm2cl7ya.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As retailers re-imagine brick and mortar, stores are once again at the center of the action. But what about the people who power the action, store associates? They can...

    Forging Relationships and Experiences Across Borders

    https://fast.wistia.com/embed/medias/kpmoazxjct.jsonphttps://fast.wistia.com/assets/external/E-v1.js   Cross-border commerce is heating up! Chinese consumers want unfettered access to authentic and unique brands and according to recent studies, 43% are confident about an economic recovery occurring next...

    Diversify or Die: Now is Not the Time to Narrow Your Options

    https://fast.wistia.com/embed/medias/slt50lh6tb.jsonphttps://fast.wistia.com/assets/external/E-v1.js As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

    Retailers Weigh in on Top Supplier Mistakes

    https://fast.wistia.com/embed/medias/5c0hogaw37.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

    Why Going Retro with Recruiting Just Won’t Work

    https://fast.wistia.com/embed/medias/op96ubjyur.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

    It’s Time to Hone Your Holiday Hustle

    https://fast.wistia.com/embed/medias/p1auql1oul.jsonphttps://fast.wistia.com/assets/external/E-v1.js   As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

    How Sketchy Value Sabotages Solution Providers’ Prospects

    As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

    Are you Feeding Retail’s “Nega-hype” Machine?

    https://fast.wistia.com/embed/medias/pv4vvckaxe.jsonphttps://fast.wistia.com/assets/external/E-v1.js It’s easy for those in retail and almost any other industry to be negative right now. In fact, it’s always easier to default to negativity. However, that’s a path...

    Why Retail Suppliers Should Stop Stalking the “Usual Suspects”: Spieckerman Speaks Retail

    As retail brand marketers, solution providers and platforms set their sights on fourth quarter and 2021, Carol launched her episode series, “8 Mistakes Retail Suppliers Can’t Make.” In the...

     How Retail Suppliers Can Slay the “Slow No”: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/5ib8fq4bxi.jsonphttps://fast.wistia.com/assets/external/E-v1.js Each week on Spieckerman Speaks Retail, Carol will be speaking on her Retail Trajectories – themes and calls to action that transcend categories, channels, business models and touch points. As retail...

    Making Sense of Seismic Supply Chain Shifts: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/z0lkn08xf1.jsonphttps://fast.wistia.com/assets/external/E-v1.js Lately, the conversation in retail has been heavily weighted toward who’s going to make it and who’s on the retail ropes. But if links in the supply chain are...

    How to Solve Retail’s Convenience Conundrum: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/449fjlz7o0.jsonphttps://fast.wistia.com/assets/external/E-v1.js  Click and collect, drive up, drive through, home delivery, oh my! Data confirms that no two consumers define convenience the same way. Yet, before the corona crisis took hold, some...

    Why Retail’s Private Brand Party is Just Getting Started: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/e21kwekdva.jsonphttps://fast.wistia.com/assets/external/E-v1.js  Retailers were rushing back to private brands before the pandemic rocked retail. Their big bets are paying off now as shoppers prioritize value. Retailers’ renewed enthusiasm for private brands...

    Preparing Brick and Mortar for a Great Reopening: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/ta9549icqf.jsonphttps://fast.wistia.com/assets/external/E-v1.js  As retailers attempt to pull the trigger on reopening brick and mortar in a big way, they know they have to get it right the first time. Yet so much confusion...

    Why Buying, Building and Bridging Will Rescue Retail: Spieckerman Speaks Retail

    https://fast.wistia.com/embed/medias/uhby8f54k4.jsonphttps://fast.wistia.com/assets/external/E-v1.js  Retail’s future belongs to those who can skillfully juggle potent purchases, original invention, and outrageous alliances. Insularity and indecisiveness just won’t cut it. The good news is that a...

    Spieckerman Speaks Retail: A New Retail Podcast

    https://fast.wistia.com/embed/medias/122kewb0y8.jsonphttps://fast.wistia.com/assets/external/E-v1.js  Consistently named a top retail influencer, Carol Spieckerman is a recognized authority on retail and brand strategy. As president of Spieckerman Retail, she helps retailers, brand marketers, agencies and...