Hedera – Community Generated Content

Beyond the Frame: LG’s Journey into NFTs and Digital Artistry

digital artistry

In a world where technology and art converge to create new frontiers of experience, LG stands as a beacon of innovation, championing a digital renaissance. LG is no stranger to the art of possibility. They’ve long embraced the transformational power of technology and are now redefining the artistic landscape itself. Built upon the advanced…

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Hedera - Community Generated Content
TOKO by DLA Piper: Democratizing Finance on Hedera

The future of finance is democratized, and TOKO by DLA Piper is on a mission to facilitate the emerging global disruption with Hedera. TOKO – DLA Piper’s asset tokenization platform – is the culmination of ambition to provide clients with the ability to utilize #Web3 and digital assets with sound technology & compliance, making traditionally…

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Hedera - Community Generated Content
The Hedera Guardian open-source platform

The Hedera Guardian is an open-source platform that leverages the Hedera public distributed ledger network to enable digital-first sustainability policies and enables dMRV (Digital Measurement, Reporting, and Verification) requirements-based tokenization implementation. The Hedera Guardian provides auditable, traceable, and reproducible records that document the emission process and lifecycle of carbon credits, which reduces fraud in the…

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Hedera - Community Generated Content
On the Road with ServiceNow & Hedera

Tokens represent a new avenue for customer engagement and loyalty, which can largely influence how customers interact with brands. Organizations can broadly adopt the token paradigm, through the Now Platform, across different industries and products. We have shown how the Now Platform can consistently orchestrate tokens through workflows, making ServiceNow the ideal environment to manage…

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Robin Goldsmith
Interview with Robin Goldsmith
March 1, 2025

At ViVE 2025, Panda Health’s Jason Taylor and Verizon Healthcare’s Robin Goldsmith dive into the future of AI in healthcare, exploring how ambient technology is revolutionizing workflows for clinicians and improving patient experiences. A dynamic conversation not to be missed!

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From Control to Community: Why Big Brands Struggle with UGC
From Control to Community: Why Big Brands Struggle with UGC
February 27, 2025

In this episode of UGC for B2B, host Alice Iversen sits down with Bridget Benedetti, a former MarketScale client turned Digital Media Strategist, to discuss the massive shift from traditional marketing to an authentic, user-generated approach. Bridget shares her firsthand experience of watching MarketScale evolve from a content provider into a full-fledged UGC-driven powerhouse—one…

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AI in Video Storytelling
AI and The Future of Video Storytelling
February 27, 2025

In this episode of The Marketing AI SparkCast, Aby Varma, founder of Spark Novus, sits down with Piyush Saggi, co-founder and CEO of Parmonic, to discuss AI’s impact on video storytelling. They explore AI’s role in video transformation, storytelling challenges, and how brands can balance automation with authenticity. Topics Covered * The Rise of…

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Content strategy
The Right Content Strategy for Businesses: Why the Focus Should be on Data-Driven, Relevant Content
February 27, 2025

Business leaders navigate an overwhelming amount of marketing trends, insights, and data daily, often struggling to determine what truly builds trust and engagement. While many brands focus on educational content, research suggests that buyers are more likely to engage with content that offers industry insights, expert perspectives, and authenticity. Trust has become a key…

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