Digital Artisans

Inside the Mind of an Innovator: How Marketing Leader Kim Lopez-Walters Blends Curiosity, Strategy, and Consumer Insight to Build Products People Love

Kim Lopez-Walters

In a business landscape where AI and automation are reshaping how brands understand consumers, the craft of human-centered innovation is becoming both rarer and more valuable. Companies are seeking leaders who blend strong analytical thinking with an interest in real human behavior, helping them make sense of new trends and create products that connect with…

Read More

Latest

Articles Business Services
Finding Purpose Through Service: Faith, Leadership, and Legacy with Pastor Arthur James

Burnout among faith leaders has surged in recent years, fueled by heavier workloads, complex community needs, and the quiet exhaustion many pastors carry—sparking urgent conversations about resilience, calling, and sustainable leadership. A survey found that roughly four in ten pastors considered leaving full-time ministry in a single year, citing reasons like stress and loneliness—making guidance…

Read More
Articles Business Services
Why the Best Leaders Don’t Climb Straight Ladders: How Karen Alter Built Success Through Detours

As companies push to decarbonize, modernize infrastructure, and bring new technologies to market, the leaders who stand out aren’t always the ones who followed a straight career path. Increasingly, it’s the people with the zigzags—the folks who’ve worked across different industries, adapted to new environments, and learned to make decisions under pressure—who bring the…

Read More
Articles Business Services
Turning Corporate Discipline into Startup Momentum: The New Blueprint for Modern Marketing Leadership

As the business landscape grows faster and more unpredictable, marketing leaders who can balance the discipline of big-company strategy with the scrappiness of startups are redefining what modern leadership looks like. Brian Fravel’s journey from global tech giant Intel to high-growth SaaS and cybersecurity companies highlights how adaptability, curiosity, and hands-on execution drive success across…

Read More
Business Services
The Power of Reinvention: How Debbie Crouse Crafted a Career Across Industries

As the modern workforce continues to evolve, conversations around balance, fulfillment, and flexibility are taking center stage. With hybrid work redefining expectations and career paths becoming less linear, professionals are asking deeper questions about what “success” really means. According to Gallup’s latest data, only 31% of U.S. employees were engaged at work in…

Read More
Articles Business Services
Fighter Jets, Fintech, and the Frontier of AI: Mastering the Art of Adaptable Leadership with Gregory Gorman

In an era when artificial intelligence is reshaping entire industries and the pace of software innovation feels almost unmanageable, the question of leadership—what it looks like, how it adapts, and who embodies it—has never been more vital. The technology sector is confronting one of the fastest paradigm shifts in decades, and with that change comes…

Read More
Articles Business Services
Turning Loss into Light: Linda Shively’s Mission to Help Others Heal

Sometimes life changes us in ways we never expected. Moments of loss, challenge, or transition can leave us wondering who we are now and what comes next. This episode of Crafted Journeys is about that quiet, powerful process of finding our way back to joy—one thoughtful step at a time. How do we begin…

Read More

Latest

3Y0K DXpedition
Into Bouvet with 3Y0K: Wolfgang HB9RYZ Takes on the Challenge of Radio’s Rarest Frontier
December 5, 2025

Remote, icy, and battered by the South Atlantic, Bouvet Island is often called the most isolated place on Earth. This Norwegian territory, located roughly halfway between South Africa and Antarctica, has long captured the imagination of amateur radio operators because of its extreme inaccessibility and status as one of the rarest DXCC entities. In February…

Read More
personal branding
Personal Branding Now Drives B2B Success, Customer Trust, and Competitive Advantage
December 5, 2025

Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…

Read More
IT
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
December 4, 2025

For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…

Read More
ROI
ROI Case Study
December 3, 2025

Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…

Read More

Latest Videos - Digital Artisans

Kim Lopez-Walters
Articles Business Services
Inside the Mind of an Innovator: How Marketing Leader Kim Lopez-Walters Blends Curiosity, Strategy, and Consumer Insight to Build Products People Love
November 26, 2025

In a business landscape where AI and automation are reshaping how brands understand consumers, the craft of human-centered innovation is becoming both rarer and more valuable. Companies are seeking leaders who blend strong analytical thinking with an interest in real human behavior, helping them make sense of new trends and create products that connect with…

Read More
Finding Purpose Through Service: Faith, Leadership, and Legacy with Pastor Arthur James

Burnout among faith leaders has surged in recent years, fueled by heavier workloads, complex community needs, and the quiet exhaustion many pastors carry—sparking urgent conversations about resilience, calling, and sustainable leadership. A survey found that roughly four in ten pastors considered leaving full-time ministry in a single year, citing reasons like stress and loneliness—making guidance…

Read More
Why the Best Leaders Don’t Climb Straight Ladders: How Karen Alter Built Success Through Detours

As companies push to decarbonize, modernize infrastructure, and bring new technologies to market, the leaders who stand out aren’t always the ones who followed a straight career path. Increasingly, it’s the people with the zigzags—the folks who’ve worked across different industries, adapted to new environments, and learned to make decisions under pressure—who bring the…

Read More
Turning Corporate Discipline into Startup Momentum: The New Blueprint for Modern Marketing Leadership

As the business landscape grows faster and more unpredictable, marketing leaders who can balance the discipline of big-company strategy with the scrappiness of startups are redefining what modern leadership looks like. Brian Fravel’s journey from global tech giant Intel to high-growth SaaS and cybersecurity companies highlights how adaptability, curiosity, and hands-on execution drive success across…

Read More
career
Business Services
The Power of Reinvention: How Debbie Crouse Crafted a Career Across Industries
October 29, 2025

As the modern workforce continues to evolve, conversations around balance, fulfillment, and flexibility are taking center stage. With hybrid work redefining expectations and career paths becoming less linear, professionals are asking deeper questions about what “success” really means. According to Gallup’s latest data, only 31% of U.S. employees were engaged at work in…

Read More
Fighter Jets, Fintech, and the Frontier of AI: Mastering the Art of Adaptable Leadership with Gregory Gorman

In an era when artificial intelligence is reshaping entire industries and the pace of software innovation feels almost unmanageable, the question of leadership—what it looks like, how it adapts, and who embodies it—has never been more vital. The technology sector is confronting one of the fastest paradigm shifts in decades, and with that change comes…

Read More
Turning Loss into Light: Linda Shively’s Mission to Help Others Heal

Sometimes life changes us in ways we never expected. Moments of loss, challenge, or transition can leave us wondering who we are now and what comes next. This episode of Crafted Journeys is about that quiet, powerful process of finding our way back to joy—one thoughtful step at a time. How do we begin…

Read More
Data Fluency and Human Connection Power Marketing Careers in the Age of AI

With new AI marketing tools appearing almost daily, it’s no wonder teams feel stretched thin. Yet beneath the constant buzz of automation and algorithms, the real drivers of growth haven’t changed: data fluency and thoughtful strategy – built on a foundation of accurate information. A recent Adobe study found that nearly half of marketers—a…

Read More
John Giddings
Articles Business Services
Bridging Circuits and Classrooms: How John Giddings Inspires the Next Generation of Tech Leaders
October 23, 2025

Silicon Valley’s story has always been about people as much as technology — the engineers, entrepreneurs, and dreamers who turn abstract science into world-changing innovations. Now, as the semiconductor industry drives a new wave of growth through renewable energy and AI, its roots in human ingenuity are more relevant than ever. According to the…

Read More
The Secret to Smarter Hiring: Tapping Fractional Executives for the Right Expertise, Right When You Need It

The rise of the “fractional” executive—leaders who lend their expertise to multiple organizations on a part-time or project basis—marks a major shift in how top talent engages with growing companies. As businesses seek agility without sacrificing expertise, fractional roles are becoming a powerful alternative to full-time hires. In fact, a report found that temporary business…

Read More
Finding the Thread: How Career Pivots and Global Moves Shape Professional Wisdom

In today’s evolving professional world, the ability to adapt — to pivot careers, countries, and identities — is not just an advantage; it’s essential. With workforce shifts, layoffs, and global mobility reshaping how we think about career stability, adaptability has become the cornerstone of success. According to Indeed’s Hiring Lab, between 2022 and…

Read More
How to Build a Purpose-Driven Career in the Age of AI and Acceleration

In a world reshaped by AI, global connectivity, and relentless technological advancement, the pace of disruption has never been greater. Careers are being reinvented as industries transform, and individuals everywhere are being challenged to find meaning, adaptability, and creativity in their professional paths. According to Deloitte’s 2024 Gen Z and Millennial Survey, 86% of…

Read More
Other Digital Artisans Articles
Data Fluency and Human Connection Power Marketing Careers in the Age of AI
October 23, 2025

With new AI marketing tools appearing almost daily, it’s no wonder teams feel stretched thin. Yet beneath the constant buzz of automation and algorithms, the real drivers of growth haven’t changed: data fluency and thoughtful strategy – built on a foundation of accurate information. A recent Adobe study found that nearly half of marketers—a…

Read More
Bridging Circuits and Classrooms: How John Giddings Inspires the Next Generation of Tech Leaders
October 23, 2025

Silicon Valley’s story has always been about people as much as technology — the engineers, entrepreneurs, and dreamers who turn abstract science into world-changing innovations. Now, as the semiconductor industry drives a new wave of growth through renewable energy and AI, its roots in human ingenuity are more relevant than ever. According to the…

Read More
The Secret to Smarter Hiring: Tapping Fractional Executives for the Right Expertise, Right When You Need It
October 10, 2025

The rise of the “fractional” executive—leaders who lend their expertise to multiple organizations on a part-time or project basis—marks a major shift in how top talent engages with growing companies. As businesses seek agility without sacrificing expertise, fractional roles are becoming a powerful alternative to full-time hires. In fact, a report found that temporary business…

Read More
Finding the Thread: How Career Pivots and Global Moves Shape Professional Wisdom
October 9, 2025

In today’s evolving professional world, the ability to adapt — to pivot careers, countries, and identities — is not just an advantage; it’s essential. With workforce shifts, layoffs, and global mobility reshaping how we think about career stability, adaptability has become the cornerstone of success. According to Indeed’s Hiring Lab, between 2022 and…

Read More
How to Build a Purpose-Driven Career in the Age of AI and Acceleration
October 9, 2025

In a world reshaped by AI, global connectivity, and relentless technological advancement, the pace of disruption has never been greater. Careers are being reinvented as industries transform, and individuals everywhere are being challenged to find meaning, adaptability, and creativity in their professional paths. According to Deloitte’s 2024 Gen Z and Millennial Survey, 86% of…

Read More
Turning Strategy Into Scalable Growth: Why Executive Buy-In and Smart Target Lists Define ABM Success
September 30, 2025

In the noisy world of B2B marketing, it’s easy for strategies to come and go like passing trends. Yet one approach—account-based marketing—continues to prove it’s more than just a buzzword. Marketers who’ve leaned into ABM often describe it as transformative, reshaping how sales and marketing teams align around their most important customers. And the results…

Read More
Why Discernment and Curiosity Matter in Career and Life: A Conversation with Mark Morinishi
September 18, 2025

Career paths rarely move in a straight line. For Mark Morinishi, the road wound from designing playgrounds to teaching English in Japan, and eventually to leading digital engagement at a Bay Area church. His story raises a timely question: how do we find purpose when our professional lives take unexpected turns? This episode explores what…

Read More
The Science and Artistry of Building a Brand in the Digital Age: Where SEO Meets User Experience and Strategy Meets Creativity
September 18, 2025

What started as a simple race to rank on Google has become a complex game of algorithms, analytics, and AI. Today, standing out online takes more than keywords—it takes strategy, adaptability, and a clear vision. With billions of searches happening every day, businesses are under mounting pressure to capture attention in a digital landscape that’s…

Read More
The Product Leadership Playbook: Lessons from SaaS Growth, FinTech Reinvention, and Startup Journeys
September 18, 2025

The world of tech rarely stands still. SaaS is growing faster than ever, reshaping how businesses deliver value, while fintech continues to reinvent how we pay, shop, and prove who we are. And the numbers back it up: The SaaS market, worth $266 billion in 2024, is projected to exceed $315.6 billion this year…

Read More