Skip to content
‹ Back to IndustriesEducation Technology

Creating Culture Change and Authentic Community: The New Financial Frontier

In today's financial landscape, fostering community and driving culture change are crucial. This episode of Untamed Ethos explores the shift towards community-centric finance, with Joshua Wilson interviewing Tim Maitland from MarketScale. They discuss strategies for businesses to thrive in this new paradigm.

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Promoted content from Untamed Ethos on MarketScale.

By Joshua Wilson · Community EngagementCulture ChangeFinancial FrontierMarketscale Vision
Share

Key takeaways

01

Community-driven strategies now outperform traditional approaches in finance.

02

Fostering a thriving community is essential in the modern financial world.

03

Companies with strong community engagement tend to outperform their counterparts.

Free workspace

Turn your Education Technology expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

In today's rapidly evolving financial landscape, the importance of fostering a thriving community and driving culture change cannot be overstated. As we navigate the complexities of the modern financial world, the role of authentic community engagement becomes paramount. Why is this shift towards community-centric finance happening now? Recent studies indicate that companies with a robust community backing tend to outperform their counterparts. This episode delves deep into the intricacies of this new frontier.

Companies with a robust community backing tend to outperform their counterparts.

What does it truly mean to create an authentic community in the financial sector? How can businesses adapt and thrive in this new environment? These are the pressing questions we aim to address in this enlightening conversation.

Join us on "Untamed Ethos" as host, Dr. Joshua Wilson, Founder at United Ethos Wealth Partners, engages in a riveting discussion with our esteemed guest, Tim Maitland, Chief Revenue Officer at MarketScale.

Together, they will explore:

  • The transformative power of community engagement in finance.
  • Strategies for businesses to harness the potential of this new paradigm.
  • Real-world examples of companies leading the way in community-centric finance.

Tim Maitland brings a wealth of experience to the table. With his extensive background in the financial sector and his current role at MarketScale, Tim offers invaluable insights into the challenges and opportunities presented by this shift towards community-driven Finance.

Untamed Ethos

Part of this channel

Untamed Ethos

Unfiltered conversations for executives, investors, and serious professionals.

Visit the channel

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Procurement teams read long before they ever call, and your implementers get to answer their questions first.

Book DemoSee how it works15 minutes, straight to a calendar.

About the author

JW
Joshua Wilson
B2B Weekly

The week in Education Technology, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Education Technology Insights

Impact Public Schools wants software to sort students into intervention tiers

Impact Public Schools wants software to sort students into intervention tiers

Impact Public Schools, a Washington charter network, wants a custom tool that sorts students into Tier 1-3 groups from benchmark data and recommends interventions for students in Tiers 2 and 3. Proposals are due Oct. 9. Missouri's North Kansas City Schools wants a dashboard that consolidates data from its student information system and its assessment, attendance and behavior systems. Side by side, the requests suggest one buyer wants to see its data and the other wants to act on it.

  • 01A decade after the national ed-tech plan made dashboards a priority, a 1,751-student charter network is asking software to do the student grouping itself and recommend Tier 2 and 3 interventions.
  • 02North Kansas City's dashboard request is a useful spec to measure against: student information, assessment, attendance and behavior data in one platform, built for district leaders, principals and teachers.

Sep 27, 2026

Ellucian brings AI built on 10,000 cataloged college processes to EDUCAUSE

Ellucian brings AI built on 10,000 cataloged college processes to EDUCAUSE

Ellucian's campus AI pitch rests on process context.

  • 01Ellucian is selling its campus AI on a map of about 10,000 codified college processes, so fit with local workflows is the thing to test in a demo.

Sep 27, 2026

Organizational support is positively tied to faculty agility in a survey of 497 faculty

Organizational support is positively tied to faculty agility in a survey of 497 faculty

A study of 497 faculty at public and private universities in India finds organizational support positively and significantly associated with faculty agility. Agility, in turn, partly links digital transformation to sustainable work outcomes.

  • 01Faculty agility partially mediates the link between digital transformation and sustainable work outcomes; the article frames the takeaway as a conditional: campuses adopting AI may need to plan for faculty readiness and support alongside measuring adoption, rather than treating it as a software purchase alone.
  • 02The findings come from a cross-sectional survey, so they show association rather than cause, and they sit alongside other research where the proposed middle step did not carry AI's effect through.

Sep 26, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

About the Experts

JW
Joshua Wilson

Founder at Untamed Ethos Wealth Partners

Dr. Joshua Wilson is the Founder of Untamed Ethos Wealth Partners. He hosts the Untamed Ethos podcast, where he engages with investment professionals and executives on topics like business, personal growth, and politics. His work focuses on fostering community engagement and driving culture change within the financial sector.

TM
Tim Maitland

Chief Revenue Officer

MarketScale

Tim Maitland is the Chief Revenue Officer at MarketScale. He has an extensive background in the financial sector, offering insights into community-driven finance. Tim contributes to strategic discussions on community engagement and culture change in the financial landscape.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512