The Evolution of In-Class Technology: Maverick of Marketing

 

Welcome to the Maverick of Marketing Radio Show! On this week’s episode, host Shannon Maverick was joined by Voice of B2B Daniel Litwin for a discussion the latest news stories, including NASA’s recent call for astronaut applications and its implications around the globe, Wells Fargo’s recent fine for a fake-account scandal, and more.

Maverick was also joined by BenQ Senior Director of Business Development Bob Wudeck and Digital Marketing Manager Carly Burton Sallay to get their thoughts on innovations and technology in classrooms.

Specifically, the trio touched on how in-classroom technology has evolved, highlighting the overall path forward for the EdTech industry as a new decade begins.

Wudeck said the primary purpose of educational technology is to bridge gaps in learning for students.

The technology-native nature of younger students, Burton Sallay said, is also a key factor.

“They’re introduced to technology basically the moment they’re out of the womb,” she said. “They are learning at a different pace and in a different way than we ever did when we were younger.”

That comfort, Burton Sallay said, has allowed for a greater role for technology in students’ lives than ever before.

Listen to the full episode of the Maverick of Marketing Radio Show and be sure to tune in at 9 A.M. on Monday mornings to get your weekly dose of the Maverick of Marketing.

For the latest news, videos, and podcasts in the Education Technology Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Doable
Rethinking Leadership: Why “Doable” Might Be the Most Powerful Strategy in Education Today
April 3, 2026

At a time when educator burnout is rising and schools across the U.S. are facing ongoing teacher shortages, leaders are being forced to rethink what sustainable success actually looks like. Research shows that teacher attrition is closely tied to working conditions, job-related stress, and workload demands. As districts push for innovation, data-driven instruction, and…

Read More
Casey Brown
From Poverty to Pricing Power | Why Great Companies Undercharge
April 2, 2026

Casey Brown didn’t grow up thinking she would become an entrepreneur. She grew up in a blue-collar family where money was always tight — close enough to the edge that the fear of poverty shaped many of her early decisions. That fear led her into engineering, into corporate America, and eventually into a moment…

Read More
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
Nightingales Summit: Empowering the Next Generation of Nigerian Nurses
April 2, 2026

In this episode of Care Anywhere, host Lea Sims sits down with Nigerian nurse entrepreneur and advocate Obafemi Arowosegbe to discuss leadership, mentorship, and the future of nursing in Africa. While still a nursing student, Obafemi founded the Nightingale Summit, a growing conference designed to empower nursing students and early-career nurses with leadership skills,…

Read More
Oncology
From Denial to Access: Rethinking Oncology Care Through AI, Clinical Trials, and Patient-Centered Innovation
April 1, 2026

The rapid expansion of precision medicine, biologics, and targeted cancer therapies is transforming oncology—but it’s also overwhelming a system not built to keep pace. In the U.S., cancer drugs now account for some of the highest-cost treatments in healthcare, and with that has come a surge in prior authorization requirements and denials. Studies suggest physicians…

Read More