Articles by tag: media
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Rugged Edge Computing for Tough Environments Follows Shift Away from the Cloud
At ISC West 2023, Premio showcases how Rugged Edge Computing can easily stand up to the toughest industrial workloads in the harshest environments without missing a beat. Many trends are shaping the modern security market with a strong focus on rugged hardware such as smart sensors. There is a shift away from the cloud […]
DTC Brands Struggle to Adapt With 2023 Consumers: Brand Trust and Flexibility is Necessary
Selling directly to the consumer buying your products can be incredibly profitable for a business, so why don’t all businesses sell directly to consumers? The simple answer is that there are many risks and challenges that come with running a direct-to-consumer (DTC) business, and the risks do not always pay off. The success […]
Voice AI: Changing the Sound of Restaurants and Transforming the Ordering Experience
Takeout and delivery are as much the fabric of restaurants today as a room full of diners. During the pandemic, many restaurants may not have made it out the other side without takeout and delivery services. Still, staffing shortages are a significant issue for most restaurants after the pandemic. Finding the balance between handling orders […]
The Case to Make Everyone A Data Scientist
Key Points: Data is important to help track the constant shifts in consumer behavior. In order for data to be effective, companies must operationalize their insights. Data must be accessible to everyone throughout an organization. Commentary: Data and market research have become buzzwords for companies who are trying to keep pace in today’s rapidly […]
Why Media Needs the Right Infrastructure to Travel Further
Having a device that transmits long distance, zero-latency HDMI signals for a wide range of use cases is incredibly important for a variety of industries. But are media presentation needs putting more pressure of AV infrastructure to deliver that information over HDMI? We asked Brandon White, Director of Product Development for Vanco to weigh in. […]
Why Content Media Outperforms Traditional Marketing
The essence of modern marketing is simple – you need to not only establish your brand as a key source of insight and education, but also to build a powerful community around that brand that drives engagement with your audience. In that world, traditional marketing doesn’t cut it anymore. To learn more, host Tyler […]
Bridging the Marketing Gap Between Technical Content and Actionable Results
There’s no doubt about it – the world of marketing, particularly in highly technical B2B fields, is shifting. Buyers and wider industry audiences face a content revolution in their personal lives, with on-demand variety of media setting high expectations around what stories create the most impact and how easy it should be to find them. […]
What Does Amazon’s Acquisition of MGM Mean for the Media Production Ecosystem?
James Bond and Jeff Bezos are about to get to know each other a lot better. For nearly $8.5 billion, Amazon has acquired MGM and all of the company’s properties, including 007, himself. That means around 4,000 films and 17,000 hours of television programming will be added to Amazon’s already ballooning library of content. So, […]
How Science Instruction is Changed Forever
The past 18 months have been one long experiment for Catherine Cahn, CEO of Twig Education. Shifting history courses to a remote platform in a matter of weeks is one thing, but hands-on chemistry labs? In this episode of EdTech Today, Catherine details how they have effectively reinvented the way their curricula and […]
Can HBO Max Keep Up the Energy in the Crowded World of Streaming?
With people around the globe continuing to cut the cable cord at unprecedented levels, the world of streaming is experiencing a bona fide explosion. Services are popping up and down the spectrum of media companies, from tried-and-true juggernauts like NBC to upstarts and the cemented new-age goliaths like Netflix. HBO is one of those legacy […]
Reviewing Super Bowl Food Ads: Who Scored?
Food is serious business. Now, on The Main Course, host Barbara Castiglia will invite insiders on the front lines of food to share their expertise, strategies, and forecasts for navigating the ever-changing restaurant industry. TV advertising has evolved to meet the 21st-century consumer, but how do brands really know if they’re effective? Breaking down this question and […]
Analog Way Picturall Pro Media Server Drives Award-winning Entrance Experience at New St. Louis Aquarium
America’s newest aquarium is the centerpiece of a $187 million family entertainment attraction in downtown St. Louis. The Aquarium and other new attractions are housed in the National Historic Landmark train shed at St. Louis Union Station Hotel, owned by LHM and its visionaries, Bob and Steve O’Loughlin. The station originally opened in 1894 as […]