How to Build Meaningful Relationships in a Virtual Workplace

 

The coronavirus pandemic continues to transform the way people live and work, including the way professionals build relationships with their colleagues in a virtual setting.

With a proprietary relationship-building technique called the 5-Star Approach, Tyler Small shows that creating meaningful relationships online is possible — and even easy.

He posits that people who want to build relationships with their coworkers must invent new ways of meeting or running into people. Unlike real life, where you can organically strike up a conversation with others at the printer or water cooler, virtual workplaces don’t have these meetup spots.

Small suggests three ways to connect with virtual coworkers:

  • Once they go on a break, ask a colleague if they have a minute to chat
  • Before a meeting starts, see if a coworker would be interested in a one-on-one call if time permits after the meeting
  • Create a schedule to catch up with certain people during the week

He also mentioned that the best way to meet with someone virtually is through a face-to-face conversation where you can see each other on the screen, as this is the most similar to conversations you’d have in real life. In fact, Small noticed a huge difference in the cultures of companies that work mostly face-to-face and those that work mostly over the phone.

When it comes to improving on your current relationships, Small encourages seeking feedback from the people you interact with. Ask them, “From 1-5, how would you rate our relationship? What can I do to make it better?”

Questions like these give you a baseline to work with, and shows you the direction you need to take moving forward. Once you begin the 5-Star Approach with someone, they will begin to reciprocate your efforts — a phenomenon called the law of reciprocation.

Stay Tuned for a New Episode Every Monday and Thursday!

Follow us on social media for the latest updates in B2B!

Image

Latest

skilled trades mentorship
Why the Modern Data Center Is Forcing Communities and Policymakers to Rethink Infrastructure
April 21, 2026

Data centers have moved from largely invisible digital infrastructure to a highly visible source of public debate as artificial intelligence accelerates demand for power, fiber, and compute capacity. The modern data center is now being built closer to population centers to support low-latency services, bringing critical infrastructure into direct contact with residential communities for…

Read More
Inside the Spot Freight Shift: How Manifold Is Simplifying a Fragmented Logistics Market
April 21, 2026

The freight market is in the midst of a notable shift. With national tender rejection rates approaching 14% by the end of Q1, freight conditions have shifted back in carriers’ favor, often coinciding with increased activity in the spot market. At the same time, logistics teams are juggling an increasingly fragmented ecosystem of portals, emails,…

Read More
healthcare 2026
Healthcare’s 2026 Reality: Growing Workforce Gaps, Tiered Access, and the Rise of AI Support
April 20, 2026

Healthcare systems are entering 2026 under mounting pressure. A growing, aging population and rising disease burden are colliding with persistent workforce shortages—highlighted by projections that new cancer diagnoses in the U.S. will surpass two million this year alone. The stakes are no longer theoretical: delays in care, limited specialist access, and widening disparities are…

Read More
Mental Health Care
Policy, AI, and New Funding Models Are Reshaping Mental Health Care Delivery
April 16, 2026

Mental health care isn’t a new problem—but it’s finally being treated like an urgent one. After years of being sidelined, the cracks in the system are becoming impossible to ignore: overstretched clinicians, long wait times, and entire communities without consistent access to care. In the U.S., the scale is striking—more than one in five…

Read More