Rah Rah Combines Multiple Student Life Platforms into One System

 

College life has become more personalized and diversified with seemingly endless choices for students, but one student life platform is making this kind of discovery easier for students and administrators both. On this episode of the EdTech podcast brought to you by Marketscale, host Daniel Litwin sits down with Sue Wasiolek, better known as Dean Sue, Associate VP for Student Affairs and Dean of Students at Duke University and Cooper Jones, co-founder and CEO of New York-based Rah Rah.

The online platform began as a wellness app and has evolved as a “first-of-its-kind student life system (SLS) that makes campuses more accessible, discoverable, and connected, so students can make the most of their time at school.”

When students are faced with countless programs, resources, and opportunities, Dean Sue says administrators find it challenging to educate their student body what’s available to them. Plus, students find it difficult to get all the information they need once something piques their interest. “The term I use a lot is overwhelmed by so many choices,” she says.

“When you have a dining system, a transportation system, an engagement platform, and a wellness platform, they provide a lot of helpful resources but aren’t used as much by students because they’re overwhelmed with it,” Cooper says. “Our goal with Rah Rah is to create this one holistic system that meets students with what they expect [as a seamless experience].”

Sue says ultimately their mission all goes back to the student. “How do we continue to support students in their journey to flourishing?”

For the latest news, videos, and podcasts in the Education Technology Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @EdTechMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Texas
Policy, Patients, and the Future of Healthcare: How Texas Plans to Fix a Strained System
May 4, 2026

The U.S. healthcare system is under real strain—and it’s something both patients and physicians are feeling in everyday care. In Texas, those pressures are even more visible, where rapid population growth, rural access challenges, and regulatory complexity are making it harder for patients to get timely care and for doctors to focus on medicine…

Read More
adaptive learning
Scaling Career-Ready Skills: How Adaptive Learning and Generative AI Are Transforming Higher Education
May 4, 2026

Skills-based learning has moved from buzzword to mandate as colleges face mounting pressure to connect credentials, employability, and measurable learner outcomes. Employers are increasingly using skills-based hiring practices, and NACE’s Job Outlook 2026 notes that students need to demonstrate concrete examples of skills in action during hiring processes. At the same time, higher education…

Read More
Gen Alpha
A Gen Alpha Take on Experiential Retail: What Works, What Doesn’t, and What’s Missing
May 4, 2026

Gen Alpha is no longer a future consumer segment—they are already shaping how retail and entertainment experiences are designed today. Research from MG2 shows that a whopping 70% of Gen Alpha influence what adults in their lives purchase, reshaping brand decisions faster than many companies are prepared for. As experiential retail continues to evolve—with…

Read More
TGR Foundation
Tiger Woods’ TGR Foundation Is Reimagining Education Through Learning Labs and Hands-On STEM Experiences
May 4, 2026

Education systems around the world are under pressure to evolve faster than ever, especially for underserved communities. In the U.S. alone, millions of students in low-income households still lack access to STEM resources and career pathways—fueling a widening opportunity gap. For more than 30 years, the TGR Foundation, founded by Tiger Woods, has worked…

Read More