Skip to content
MarketScale
‹ Back to IndustriesEducation Technology

The Future of Education: Disrupting the School Bus

Education has evolved phenomenally in recent years, but some structures around it need to catch up. Dated school bus operations are a significant sticking point in the education transformation. A nationwide school bus driver shortage is only compounding these challenges (Education Week). Even in traditional school schedules, students need to be able to get…

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

Promoted content from The Future of Education with Michael Horn on MarketScale.

Share

 
Education has evolved phenomenally in recent years, but some structures around it need to catch up. Dated school bus operations are a significant sticking point in the education transformation. A nationwide school bus driver shortage is only compounding these challenges (Education Week).

Even in traditional school schedules, students need to be able to get to activities outside of school. Extended learning opportunities, sports, and community engagements are crucial to the development of children, but a core part of extracurriculars is the transportation to activities. Technology and the sharing economy are working hand in hand to address these issues and create innovative solutions.

Michael B. Horn, host of The Future of Education and Joanna McFarland, CEO and Co-Founder of HopSkipDrive, pose the future of school transportation, explore exciting innovations, and discuss the gaps in traditional transit.

Horn and McFarland discuss…

● HopSkipDrive solutions for underserved students and nontraditional schedules.

● The transportation gaps that exist in current education models.

● The importance of transporting vulnerable populations.

“We’re letting infrastructure drive decision making when we should be thinking ‘what’s best for the kids and how do we solve this?’” said McFarland. People have thought about school transportation the same way for 50 years. Policy and structure are set up around these outdated terms.

Joanna McFarland has more than 15 years of experience in product and general management. She earned her MBA from Stanford University and a BS in Economics from the Wharton School at the University of Pennsylvania. Her two sons were a part of the core inspiration for creating HopSkipDrive and modernizing school transportation.

The Future of Education with Michael Horn

Part of this channel

The Future of Education with Michael Horn

Michael Horn interviews the people redesigning how students learn

Visit the channel →

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's expertise into articles, video, and social posts. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Education Technology Insights

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

Higher Ed's Seed Round: How Universities Decide Which Programs to Build

The decision-making process for universities when choosing which online programs to develop and fund involves strategic considerations. These decisions are influenced by factors such as demand, resources, and institutional goals. Administrators need to weigh these elements to ensure successful and sustainable online education offerings.

  • 01Universities consider demand and resources in online program planning.
  • 02Institutional goals influence the choice of programs to fund.
  • 03Strategic decision-making is crucial for successful online education.

Jun 30, 2026

Teacher Stress Is Still at Crisis Levels in 2026. EdTech Vendors Selling Into Schools Need to Understand Why That Matters.

Teacher Stress Is Still at Crisis Levels in 2026. EdTech Vendors Selling Into Schools Need to Understand Why That Matters.

In 2026, more than half of US teachers continue to face significant job-related stress. This ongoing issue poses a primary adoption barrier for EdTech vendors and enterprise L&D teams targeting school districts. Understanding and addressing teacher stress is crucial for the successful implementation of educational technology.

  • 01Over half of US teachers experience high stress levels in 2026.
  • 02Teacher stress is a major barrier for EdTech adoption.
  • 03EdTech solutions must address stress to succeed in schools.

Jun 29, 2026

How Raptor's StudentSafe tackles behavioral threat assessment and student well-being

How Raptor's StudentSafe tackles behavioral threat assessment and student well-being

Raptor Technologies has transitioned from visitor management to enhancing student well-being with its StudentSafe platform. This move addresses school district needs for improved behavioral threat assessment. StudentSafe is designed to bolster educational security and student safety.

  • 01Raptor Technologies is expanding into student well-being.
  • 02The StudentSafe platform focuses on behavioral threat assessment.
  • 03StudentSafe responds to demands from school district customers.

Jun 26, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub