Skip to content
‹ Back to IndustriesEducation Technology

U.S. Department of Education Launches Rethink Adult Ed Challenge

In recognition of National Adult Education and Family Literacy Week, U.S. Secretary of Education Betsy DeVos announced today the Rethink Adult Ed Challenge that will expand career opportunities for adult learners through pre-apprenticeship programs. These important educational opportunities help to ensure students seeking apprenticeships are prepared with the skills they need for success. “In our…

This story was produced through MarketScale. See how Education Technology teams put it to work with Executive Thought Leadership.

·
Share
U.S. Department of Education Launches Rethink Adult Ed Challenge

Free workspace

Turn your Education Technology expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

In recognition of National Adult Education and Family Literacy Week, U.S. Secretary of Education Betsy DeVos announced today the Rethink Adult Ed Challenge that will expand career opportunities for adult learners through pre-apprenticeship programs. These important educational opportunities help to ensure students seeking apprenticeships are prepared with the skills they need for success.

“In our dynamic and changing economy, learning must be a life-long pursuit,” said Secretary DeVos. “Educational opportunities for adults should reflect this reality, but all too often, students, particularly adult learners, encounter barriers to changing careers and learning new skills. This pre-apprenticeship challenge gives local education leaders the opportunity and encouragement they need to rethink adult education to match this new reality and ensure students are prepared for success.”

The Rethink Adult Ed Challenge, with prizes totaling $750,000, will help Adult Education and Family Literacy Act-funded adult education providers create innovative and high-quality pre-apprenticeship programs — in any industry, anywhere in the United States.

Community colleges, correctional facilities, libraries, community-based organizations, and other eligible providers interested in entering the challenge should complete a Stage 1 submission by 11:59 p.m. ET on Nov. 25, 2020. The online submission seeks a preliminary design for a pre-apprenticeship program, including a description of the target learners, the adult education and literacy activities the program may provide, and local industry needs. Curated resources are available at rethinkadulted.com to support entrants as they prepare submissions. To learn more, adult education providers can join a virtual information session on Oct. 15, 2020.

A review panel will select up to 100 finalists to join Stage 2, which runs from February to July 2021. Finalists will have access to a range of digital resources — such as case studies, activities, and webinars with subject matter experts — to help them refine their designs and develop more detailed program proposals. A judging panel will review the submitted proposals and select one grand-prize winner and up to five runners-up. The grand-prize winner will be awarded $250,000 and up to five runners-up will each receive at least $100,000.

“Too many adult learners are missing out on opportunities for well-paid and rewarding careers, whether due to skills gaps, family responsibilities, financial situations, or a lack of awareness about apprenticeships in general,” said Assistant Secretary for Career, Technical, and Adult Education Scott Stump. “We’re addressing these hurdles by advancing innovative pre-apprenticeship programs that will benefit everyone — including adult learners, employers, and the communities around them.”

About Ed Prizes

Rethink Adult Ed is part of Ed Prizes, a series of prize competitions to develop new products and services to both increase access to, and expand the capacity of, career and technical education. The Department has awarded $1.7 million in prizes through three previous challenges. Learn more at edprizes.com.

Your experts belong here

Every story in MarketScale Education Technology starts with a company putting its implementation leads, instructional designers, and district partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Procurement teams read long before they ever call, and your implementers get to answer their questions first.

Book DemoSee how it works15 minutes, straight to a calendar.
B2B Weekly

The week in Education Technology, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Education Technology: are you visible to AI?

Before they reach out, Education Technology buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Education Technology expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your implementation leads, instructional designers, and district partners into the articles, video, and social content Education Technology buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Education Technology Insights

Dr. José Medina argues dual language can repair school harm

Dr. José Medina argues dual language can repair school harm

Dual language researcher Dr. José Medina argues dual language programs exist to repair harm to emergent bilingual students, citing his removal from kindergarten and first grade in El Paso. A May 2023 Century Foundation review of more than 1,600 programs found English learner shares shrinking in major cities, and a 2026 Educational Policy study finds Texas Senate Bill 3 limits equity-focused professional learning.

  • 01The Supreme Court ruled in Lau v. Nichols in January 1974 that giving students who do not speak English the same teachers and textbooks is unequal treatment under the Civil Rights Act, yet federal compliance guidelines waited for a 1975 task force.
  • 02A May 2023 Century Foundation review of more than 1,600 dual language programs found English learner enrollment shares shrinking in most programs in New York City, Los Angeles, San Francisco, Oakland and San José.
  • 03A 2026 Educational Policy study finds Texas Senate Bill 3 restricts equity-focused professional learning; the article links that squeeze to dual language guidance that relies on critical consciousness to counter program gentrification.

Nov 12, 2026

In this snap-together siren lesson, students feel vibration as sound

In this snap-together siren lesson, students feel vibration as sound

High Tech Rising's Oh Snap! series has students build a snap-together siren around a five-point Alarm IC, touch the speaker cone and conclude that sound is vibration. A Texas Instruments applications engineer describes lab debugging, and NGSS standard MS-PS4-1 shows the quantitative step the lesson leaves for later.

  • 01A speaker has three working parts: a permanent magnet, a coil that becomes a magnet only while current flows, and a cone that pushes air.
  • 02The lesson's Alarm IC has five connection points and only three carry the circuit, so a wrong snap produces silence and a diagnostic exercise.
  • 03NGSS MS-PS4-1 asks middle schoolers to relate amplitude to energy with math, the step a hands-on siren leaves for later.

Nov 12, 2026

How Louisiana plans to use 25,000 Macs and iPads to expand digital skills

How Louisiana plans to use 25,000 Macs and iPads to expand digital skills

Louisiana's $18 million in grants put 25,000 Macs and iPads, paired with digital skills training, into 11 organizations. About 13,000 go to the community and technical college system for distance learning in 10 parishes with no adult education site. Tuition and instruction still decide the outcome.

  • 01For 10 Louisiana parishes with no adult education site, a state-bought Mac or iPad tied to community college distance learning is standing in for a physical classroom.

Nov 11, 2026

Explore More Education Technology Insights

Read more expert perspectives from across Education Technology.

Browse Education Technology Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Education Technology and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512