How to Get Perfect Power in the Home

The Energy Exchange explores the complex and critical intersection of energy, money and technology. Experts will use their insights and forecasts to outline what energy is available to us, the costs associated with that energy production and its use, and the technological innovations changing the way we utilize Earth’s resources to power our way of life.

 

On this episode of The Energy Exchange, Host David Hidinger talked with Joe Piccirilli, CEO of RoseWater Energy, which creates innovative and intelligent energy management systems for governments, utilities, industries, and residential consumers. Focused on the mission to develop the next generation of renewable smart grid systems leveraging the best battery storage technologies, RoseWater works with their clients to design, build, integrate and manage power system assets specific to their needs.

Piccirilli spent nearly 50 years in the consumer electronics world. Through his travels in the industry, he noticed how much automation they were putting into people’s homes. Some of this automation includes the shades, the lights, and the doors. With this much automation being put into homes, they load up these homes with microprocessors.

“The worst thing that happened, if you can remember the days of VCRs, is the little clock blinked on and off. Now, those sags and surges can prevent your air conditioning from running. They can prevent you from turning on your lights.” – Joe Piccirilli

“In the late 1990s and early 2000s, I was finding there were so many people who were incredibly dissatisfied with this product because it didn’t work,” Piccirilli said. “It always had to be rebooted. It was glitchy.”

When he examined the product, he realized the product wasn’t wrong, and the installation was sound. So he wondered why these weren’t working, so he started to examine the problem. It turned out that power issues caused all the annoyances. Electric sags, surges, and micro outages from the grid were causing problems for the products.

This led him to examine the electrical grid. Here he found out that a generator can predict the electrical load, which means it will sag and surge. Before automation, nobody noticed these ups and downs.

“The worst thing that happened, if you can remember the days of VCRs, is the little clock blinked on and off,” Piccirilli said. “Now, those sags and surges can prevent your air conditioning from running. They can prevent you from turning on your lights.”

In 2012, he started working on a product that would provide perfect power at the residential level. Listen to hear more about Piccirilli’s and Rosewater’s power solution.

Listen to Previous Episodes of the Energy Exchange Here!

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

 

Follow us on social media for the latest updates in B2B!

Image

Latest

resilient leadership
How The Gentlemen’s Circle Is Redefining Resilient Leadership Through Accountability, Service, and Connection
October 31, 2025

On this episode of the Through the Storm podcast, Dr. Travis Hearne once again talks to CEO, leadership educator, speaker, fitness professional and retired Marine, Marc Rodriguez, a man whose career embodies resilient leadership. Rodriguez, who first appeared on the show to share his journey from the Marine Corps to a CEO, returns to…

Read More
radio expedition
Into the Icy Unknown: Ironman Triathlete Dennis Ward Leads a Bold Radio Expedition to One of Earth’s Most Isolated Places
October 30, 2025

Few places on Earth are as remote—or as thrilling—as Bouvet Island. Located deep in the South Atlantic Ocean and often battered by fierce winds and icy seas, it’s one of the most isolated spots on the planet. Reaching it requires months of planning, physical endurance, and a daring spirit. For amateur radio operators, however, Bouvet…

Read More
Greenland Energy Company Is Leading Responsible Oil Development in Greenland’s Jameson Land Basin
October 30, 2025

The global conversation around oil is evolving—shaped by the forces of energy transition, geopolitical tension, and accelerating technology. Even as the world races toward decarbonization, demand for reliable, dispatchable energy continues to climb. Oil and gas together still supply just over half of global primary energy, underscoring their enduring role in the world’s power…

Read More
luxury resale
How Luxury Resale Became Big Business: Inside Fashionphile’s Playbook
October 30, 2025

Luxury retail is in the midst of a reinvention. Circular fashion has moved from trend to transformation, reshaping how consumers perceive value, ownership, and access. According to the 2025 BCG × Vestiaire Collective Resale Report, the secondhand fashion and luxury market now totals $210 to $220 billion globally and is projected to reach $320…

Read More