Volkswagen’s View of What Soaring Energy Prices Mean for the Road

2022 Energy prices have soared, making it costly to heat homes and other indoor areas. With winter quickly approaching, many Europeans are bracing for a difficult season. According to German automotive giant Volkswagen, these energy costs are also severely impacting electric vehicle production on the continent.

Michael Davies, Founder of Green Econometrics breaks down all that goes into EV production and explains the reasons behind Volkswagen’s outlook.

 

Michael’s Thoughts

“Hi, I’m Mike Davies. I’m an analyst with Green Econometrics. I’m here today to briefly talk about VW brand Chief Executive Officer Thomas Shaffer, discussing why EV production in the EU, and specifically in Germany, where VW has initiated groundbreaking for a battery production plant, Germany becomes unviable.

Simply put, it could just be posturing rhetoric. EVs are the largest energy and production transformation in history, EV production is extremely costly with investments in the billions of dollars. It’s complex. EV battery cell technology is nascent and somewhat elusive. There’s a lack of skilled labor and workforce.

There are supply chain constraints and limited battery material sourcing. Battery production is process intensive not to mention to scale the production from hundreds of thousands to tens of millions of batteries. There’s also the risk that the technology itself could change and become obsolete. The EU has limited battery production and negligible EV battery supply materials, so it makes the situation somewhat complex.

Also, EV battery production technology is changing with sodium ion battery approaches, VW has a lot on the table here. VW does have relationships with CATL, the largest battery producer in China, and has an investment in QuantumScape which is applying solid-state lithium metals for battery production.

VW should be recognized that they see that battery production is itself, gotta be vertically integrated and is of tremendous importance to their viability. Thanks.”

 

Article written by Gabrielle Bejarano.

Follow us on social media for the latest updates in B2B!

Image

Latest

Rothman Index
The Origin Story of the Rothman Index – Episode 5
January 8, 2026

Hospitals collect enormous amounts of clinical data, yet preventable patient decline remains a persistent challenge. Over the past two decades, hospitals have invested heavily in early warning scores and rapid response infrastructure, but translating data into timely, meaningful action has proven difficult. As clinicians contend with alert fatigue and increasing documentation burden, a more…

Read More
Rothman Index
My Mother and the Story of the Genesis of the Rothman Index – Episode 4
January 8, 2026

Healthcare generates enormous volumes of clinical data, yet making sense of that information in real time remains a challenge. Subtle changes in vitals, labs, and nursing assessments often precede serious events, but when that information is fragmented across the medical record, emerging risks can go unnoticed. The central challenge facing hospitals today is not…

Read More
home
Delivering Moments That Matter: The Art of Joy, Memory, and Meaning at Anthropologie Home
January 8, 2026

These days, ‘home’ means more than just four walls. It’s where people reset, gather, and express who they are—raising the bar for what they expect from the brands that help shape those spaces. Consumers are no longer just buying décor—they’re investing in meaning, memory, and moments that last. Research continues to show that people…

Read More
Texas energy
Small Margins, Big Risks: How Fraud Hurts Texas Energy Retailers
January 6, 2026

Fraud has quietly become one of the most existential threats in Texas’s deregulated retail electricity market—because the business runs on razor-thin margins and delayed payment. Under the non-POR system overseen by the Electric Reliability Council of Texas (ERCOT), retail energy providers assume the full risk of nonpayment. With profit margins often measured in just a…

Read More