Building Better Data and Analytics in the Evolving Construction Industry

From drones and bleeding-edge technology to the end-to-end processes that drive efficiency, modern construction is undergoing a renaissance. Host Shaun MacIntosh talks with the top leaders in construction and provides unmatched insights into the industry that quite literally built the world around us.

 

The construction industry is adopting technology to work smarter, not harder. On Track.Map.Measure. delivers insights on how the field is evolving. Host Shaun MacIntosh took listeners on a deep dive into software with guest Tom Wiley, Senior Solutions Engineer at B2W Software. B2W Software offers a unified construction software that connects people, workflows, and data.

Wiley has been with the company for over 15 years and now focuses on solutions engineering. “It’s a fun and unique role where I talk to customers at the discovery phase to learn their problems and come up with creative and practical solutions to solve them,” he shared.

The importance of data in construction, just like in other industries, is rising. Capturing it and analyzing it can lead to better decision-making, greater efficiencies, and higher profitability. So, what’s the catalyst for construction companies shopping for software?

“It starts with some kind of problem, an impediment to growth or maximizing profitability. Often problems uncover other problems, too. Companies realize they can’t keep doing things the same way to grow and be competitive,” Wiley answered.

Deploying software can lead to benefits. “One story is a company that couldn’t bid fast enough with one full-time estimator and one part-time. After the implementation, they still had one estimator but doubled their bidding amount,” Wiley said.

The embrace of data to drive business is likely the next-generation of construction companies. “Tracking and making use of data can give you daily, weekly, or monthly basis on that cost. You’re fixing problems as they’re happening. These tools bring real value to those that use them,” Wiley added.

Listen to Previous Episodes of Track.Map.Measure Right Here!

Follow us on social media for the latest updates in B2B!

Image

Latest

influencer partnerships
Moving Beyond Social Media Buzz: How Authentic Content & Long-Term Influencer Partnerships Can Drive Hotel ROI
July 30, 2025

Influencer marketing is rapidly changing, and many hotels are still figuring out how to tap into its full potential. As travelers demand more authentic and relatable content, the pressure is on for hotels to adapt their marketing strategies. But with skepticism around the true ROI of influencer partnerships, it’s more important than ever for brands…

Read More
workforce
Building a Future-Ready Workforce: With Traditional Training Models Failing, It’s Time for Employers and Educators to Build Solutions Together
July 30, 2025

In an era where the average job tenure in the U.S. hovers under four years and industries are evolving faster than academic curricula can keep up, the need for a new approach to workforce development has never been more urgent. Companies like Amazon and McDonald’s are responding by investing in “education as a benefit”…

Read More
belief
Learning Out Loud with Belief, Courage, and the Power of Yes
July 30, 2025

In a world where workplace disengagement is on the rise, with global employee engagement falling to just 21% in 2024, leaders and teams are increasingly seeking meaning, connection, and growth in their work. Amid this shift, professionals are asking deeper questions about purpose and fulfillment, both individually and collectively. That’s exactly where Paul Plamondon’s…

Read More
professional advancement
The Measured Mindset: How Mentorship, Curiosity, and Listening Drive Professional Advancement and Growth
July 29, 2025

Not every path into analytics starts with code and spreadsheets. For some, it begins with curiosity, adaptability, mentorship, and a willingness to learn something entirely new. That’s the case for Mayank Malviya, whose journey from a humanities education in India to a career in U.S.-based market research reveals how initiative and mentorship can accelerate…

Read More