Restaurant Sales Are Up, But Foot Traffic Is Down. Why Is That?

 

The third quarter was a good quarter for chain restaurants. However, more sales do not necessarily translate into more customers. Lisa Miller, President, Lisa W. Miller & Associates, gives her take on why consumers and restaurant operators alike are seeing such dramatic changes in sales and traffic volume:

 

So restaurant sales are up, and traffic is down. Why is that? 70% of Americans are basically saying it’s not worth it. Prices have gone up too much. We know that there’s a labor shortage and maybe their favorite item that they came in for isn’t even available. So it’s just not that joyful anymore.

So what can operators do basically, instead of just taking? Ask yourself, how do I add value to the experience? What can I do to make it worth not only their money but worth their time? So don’t just take the price, make sure to add value.”

Follow us on social media for the latest updates in B2B!

Image

Latest

career
What to Do When Your Career Feels Stuck: Invest in Yourself, Stay Intentional, and Build the Right Network
April 29, 2026

Work doesn’t feel the way it used to. Between new tech, changing expectations, and the constant pressure to keep up, a lot of people—even those who look successful on paper—are quietly wondering what’s next. In fact, recent workforce studies suggest a large share of employees feel disengaged or uncertain about their next move, despite…

Read More
Rural School
How Rural Schools Are Redefining School Safety Through Relationships and Proactive Systems
April 28, 2026

On Principles of Change, a podcast by Raptor Technologies, host Dr. Amy Grosso sits down with Dr. Miguel Salazar, principal of Sundown Middle School in Sundown, Texas, to explore how one rural district is redefining school safety through culture, systems, and human connection. Together, they unpack how proactive frameworks, community values, and intentional relationship-building can…

Read More
StudentSafe
Understanding Raptor StudentSafe
April 28, 2026

In this episode of School Safety Today, host Dr. Amy Grosso speaks with Chris Noell, Chief Product Officer at Raptor Technologies, and Will Durgin, Director of Student Well-Being, about the vision behind StudentSafe and how it helps schools move from reactive responses to proactive student support. Together, they emphasize that safer schools depend on giving staff…

Read More
school safety
Going Slow to Go Fast in School Safety Leadership
April 28, 2026

In this episode of the Principles of Change podcast, presented by Raptor Technologies, host Dr. Amy Grosso talks with Tim Dykes, Assistant Principal for Culture and Climate at York Community High School in Elmhurst, Illinois. The conversation highlights how strong relationships, student voice, and steady long-term leadership can help schools build environments where people feel…

Read More