Video Of The Week: Melt Ice Creams
MarketScale visits a growing ice creamery and sits down with owner, Mark Seher, to discuss what it means to be a small business owner and how they are centralizing their operation.
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Gift Cards and Alternative Payments: Their Place in the Hotel Operations Ecosystem
January 14, 2025
The most significant barrier preventing hotels from efficiently implementing successful gift card operations is due to restrictions within their technology stack By Warren Dehan What good is a gift card if it’s a chore to purchase or use? Keeping this top of mind should be key to hoteliers when considering program options, and it’s particularly…
Optimizing Truck Data is Reshaping the Future of Logistics
January 14, 2025
The trucking industry has been seeing some digital transformation as of late, and at the center of it is data—truck data, more specifically. From electronic logging devices (ELDs) to dispatch optimization systems, this sector is leveraging advanced tech to address the unique challenges truckers face daily. With over 70 percent of all U.S. freight…
Career Paths: Media Strategy for Advertising & Marketing
January 13, 2025
In this episode of The Apple One Podcast Career Paths series, host Brett Howroyd chats with Jonathan Perez, Disney Ad Sales’ Director of Category Strategy, about navigating the ever-changing world of media strategy. With 17 years in the industry, Jonathan shares how ad placements have evolved—from traditional platforms like TV and radio to today’s digital…
A Revolutionary Leap: LeddarTech Celebrates NASDAQ Milestone
January 11, 2025
LeddarTech marked a pivotal milestone with its NASDAQ listing, solidifying its position as a leader in AI-based sensor fusion and perception software for autonomous vehicles and ADAS. With over 150 patents, the company’s innovative solutions enhance road safety, reduce traffic congestion, and improve mobility efficiency for manufacturers and suppliers worldwide. CEO Frantz Saintellemy honored the…
