Person First, Then Patient…The Real Human-Centered Design

December 20, 2023
Brian Urban


At a time when healthcare faces the dual challenge of escalating costs and the need for personalized care, human-centered design stands out as a critical solution. Studies reveal that human-centered design approaches in healthcare can lead to a significant reduction in healthcare costs. This approach, prioritizing individual patient experiences and needs, marks a crucial evolution in healthcare, offering a path to improve patient outcomes and make healthcare systems more efficient and cost-effective.

In the latest episode of Healthcare Rethink, a FinThrive podcast, host Brian Urban sits down with Dr. Craig Joseph, Chief Medical Officer at Nordic Global. Their discussion delves into the role of human-centered design in healthcare, drawing from Dr. Joseph’s rich experience and his co-authored book, “Designing for Health: The Human-Centered Approach.”

Key highlights of the episode include:

  • Seeing Beyond the Illness: Emphasizing the importance of recognizing each patient as a unique individual
  • Harmonizing Technology with Compassion: Optimizing Electronic Health Records (EHRs) to strengthen the patient-care provider bond
  • The Power of Feedback: Discussing the critical role of continuous feedback in refining healthcare systems to align with actual patient needs

Dr. Craig Joseph’s transition from a computer science background to a medical professional and healthcare IT leader gives him a unique lens to view technology integration and patient care. His insights and experiences underscore the importance of human-centered design in creating healthcare systems that are not only technologically advanced but also profoundly attuned to the human element they serve.

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