Why a Diverse Workforce Matters in Medical Transportation

 

Women make up only 36 percent of the transportation industry’s workforce. But at St. Louis, Missouri-based Medical Transportation Management, they are bucking the trend with innovative ways of attracting a largely female workforce. In fact, a whopping 76 percent of the upper management and workforce at MTM is female. On this episode of the Marketscale Transportation Podcast, we sat down with Chief Marketing Officer Michele Lucas and Vice President of People & Culture and Chief HR Officer Kerri Schewe-Mileski to discuss how MTM has built such a talented and diverse stafaf.

Changing societal norms have led more women to what has historically been considered a predominantly male profession, but what keeps the workforce engaged is a critical shift in leadership and culture, said Lucas. The first step is education about the medical transportation industry and the impact it has on people’s lives.

“We really promote our job postings, so as people look at a role that looks interesting to them, they look at our website, where we really tell the story of our culture,” said Schewe-Mileski. “Then they learn what our company does … helping break down barriers for healthcare and that’s very attractive because they want to be a part of something meaningful.”

Lucas shared how MTM emphasizes promotion and retention strategies for its workforce and creates a mentor-centric environment to encourage continued growth.

“We work hard to make sure our employees feel there is meaning and opportunity, that they can see a pathway or progression,” said Lucas.

For the latest news, videos, and podcasts in the Healthcare Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @HealthMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

customer movement
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Three)
January 22, 2026

As audiences tune out polished ads and lean into trust, brands are being forced to rethink how they show up for the customer. Research consistently shows that consumers rate peer-created content as more credible than traditional brand messaging, and algorithmic discovery is increasingly rewarding authenticity over polish. With AI reshaping how people search and…

Read More
supply chains
Why the Best Careers Are Designed Like Resilient Supply Chains
January 22, 2026

What do supply chains and community have in common? They both deliver value—when managed with purpose. At their best, they show how intentional systems, meaningful connections, and consistent action turn effort into lasting professional growth. This week on Professional Quotient, listeners hear from Nathan Chaney, founder of Supply Chaney, whose insights bridge the mechanics…

Read More
brand
Bonfire Branding: How Solo Stove Sparked a Customer Movement with Liz Vanzura (Episode Two)
January 22, 2026

As people seek relief from constant digital noise, the backyard has quietly become a modern “third space” in everyday life. Outdoor living, fire pits, and at-home hosting continue to grow as consumers prioritize connection, ease, and experiences that feel meaningful without requiring more complexity. Brands that understand this shift aren’t just selling products—they’re offering…

Read More
Image
The Retrofit Advantage: B2B Renovation Strategies Powering Retail, Healthcare, Sports, IoT, Energy, ProAV, Engineering, and Construction
January 20, 2026

Innovation is no always a new build. In B2B, the fastest return often comes from upgrading existing facilities without pausing operations for months. Renovation and retrofit projects have become a core business lever because they influence measurable outcomes: energy consumption, staff productivity, customer throughput, uptime, safety, compliance, and lifecycle maintenance costs. Below is a B2B…

Read More