The Data Center Outlook for the European Market

To get a perspective on how the data center industry is faring in European markets during the pandemic, host Raymond Hawkins tapped Andrew Jay, Head of EMEA Data Centre Solutions, Advisory & Transaction Services for CBRE, to help him unpack what’s happening.

The need for co-location space is growing in Europe, as demands for data storage are at unprecedented levels and have been for several years.

London is one of the largest areas of need, and Jay said, “There’s an absolute feeding frenzy at the moment of developer operators trying to secure land. And then there are the usual issues around power, planning, fiber and risks. The prices of these sites are going through the roof at the moment.”

Due to the lack of real estate around London and the high demand, there is intense competition for sites. And Jay said he’s seen deals around London going north of six million pounds per acre.

With London pricing many out of the market, what’s the next area of opportunity for data centers? Jay said North London, where there’s a lot of land interest.

“What we haven’t seen is East London yet, and we have a couple of really good quality data center builds there, but the demand hasn’t quite got there yet,” he said.

As for the state of data centers in other European markets, Jay cited Milan as an example.

“For years, there was no demand there. Suddenly, about three to four years ago, we got calls from people asking if we had any land available in Milan,” he said. “So, that market’s gone from being a 15-megawatt to a 60-65-megawatt market.” And Jay believes that could easily double shortly.

For the latest news, videos, and podcasts in the Healthcare Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Consulting
Consulting Reframed: Perspective, Leadership, and Impact Beyond the Client
February 19, 2026

As organizations navigate accelerating digital transformation, tighter margins, and increasing organizational complexity, the role of consultants is being re-examined. Today’s most effective consulting leaders are no longer valued simply for delivering projects, but for bringing outside perspective, cross-industry insight, and the ability to lead through ambiguity. Most large organizations today are not short on…

Read More
comedy
Laughter as a Service: How Comedy Can Power Trust, Teamwork, and Career Growth
February 19, 2026

Comedy might be the most underused business skill in your toolkit… In a world of back-to-back Zoom calls, Slack threads, and AI-generated everything, real human connection can start to feel like an afterthought. We’re moving faster than ever, but sometimes we’re listening less, reacting more, and missing the small moments that actually build trust. The…

Read More
founder-led brand
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan
February 19, 2026

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Read More
computer vision
Censis’ Final Check Uses Computer Vision to Eliminate Tray Errors Before They Reach the OR
February 19, 2026

Artificial intelligence used to live in strategy decks and conference keynotes—but now it’s showing up in a very different place: right on the assembly tables where SPD technicians build trays for the next case. And it’s arriving at a time when the pressure on sterile processing has never been higher. As surgical volumes climb and…

Read More