Ensure Your Business’ Future By Protecting Its Past

 

The business world relies on data; there’s no escaping it, and there shouldn’t be a desire to. Sophisticated data analysis is making business more efficient across the board. On this episode of the MarketScale Industrial IoT Podcast, Lane Leach, Senior Systems Engineer for Pinnacle Business Systems, sat down with host Sean Heath and they discussed the complex challenge of backing up a company’s critical systems.

The most reliable way to recover from a catastrophic data corruption event is to restore the necessary systems from their backups. As Leach points out, for many companies, those backups simply were not created, whether through oversight or lack of priority.

“It doesn’t take more than a few minutes of having that be unavailable to be a quick reminder of how important it really is,” he said.

The stark impact of not having a comprehensive backup plan is clearly reinforced during a crisis, according to Leach.

“It could cripple your business to the point where you may have to go out of business,” he said.

Leach explained that not all dangers are unforeseen. He described a situation occurring in California to illustrate the need to prepare for expected issues, as well.

“Because of fires, you have the major electrical utility provider making a proactive decision, in their case, to have power outages. Well, imagine your business being in one of those impacted and affected counties and not having power for several days,” he said. “Where is your data? Is that something your business can withstand?”

The majority of businesses focus on the wrong side of the data backup equation, offered Leach.

“If we approach high availability and business continuity from a perspective of the data, and not the equipment, let’s start there,” he suggested. “The place to start is: what can I live without?”

For the latest news, videos, and podcasts in the IoT Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @IOTMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

business
How Thoughtful Experience Design Leads to Better Business Outcomes
February 1, 2026

Salesforce gives organizations the ability to automate marketing, personalize outreach, and manage leads at scale—but those benefits only materialize when complex capabilities are implemented cohesively. Through its Salesforce Practice, CG Infinity brings together Marketing Cloud capabilities—including Email Studio, Automation Studio, and Journey Builder—alongside dynamic content, Cloud Pages, and third-party lead integrations. By designing these…

Read More
client
One Team, Shared Goals: Inside CG Infinity’s Client Philosophy
January 31, 2026

Successful Salesforce initiatives rely on alignment as much as technology. When partners stay focused on delivery rather than shared priorities, projects risk meeting technical requirements without achieving real business success. The strongest outcomes come from teams that treat client priorities as the foundation for every decision. That mindset defines how Meagan Diegelman, Principal at…

Read More
Salesforce
Salesforce Works Best When Informed Judgment Comes First
January 31, 2026

Salesforce can be a powerful growth platform, but its complexity can put inexperienced organizations at a disadvantage. Without strong in-house expertise, leaders may struggle to assess recommendations, push back on unnecessary scope, or determine whether proposed solutions truly support business outcomes. Over time, this can lead to overbuilt systems, excess cost, and decisions driven…

Read More
customer advocacy
How CG Infinity’s Focus on Customer Advocacy Drives Better Delivery Outcomes
January 31, 2026

Strong delivery starts with advocacy—making sure customer priorities are clearly represented, consistently elevated, and never lost as work moves forward. At CG Infinity, that advocacy shows up through proactive thinking, idea-sharing, and a commitment to pushing for better outcomes at every stage of an engagement. Customer voices remain front and center, shaping decisions and guiding…

Read More