MarketScale Industrial IoT 12/26/18: Connected Energy, Connected Restaurants, Connected Wins

 

Today’s two features put IoT to work in different industries. In each, we get to see how interconnected data is lowering price points, increasing data access, and overall creating big wins. We get a look at connected energy with Tom Raftery, Global VP, Futurist and Innovation Evangelist with SAP, and turn to Can Algül, CEO of Pubinno, to talk about his mission to create an “Internet of Beer.”

IOT IS DRIVING ENERGY UPWARD AND PRICES DOWNWARD

For our first segment, we brought back one of our frequented IoT collaborators, Tom Raftery, Global VP, Futurist and Innovation Evangelist with SAP. Raftery has seen the connectivity of energy grids, rise of renewables, and shift of storage take charge in the last few years—and all of them have been enabled by the use of IoT. On the podcast, he analyzed which regions are leading the way in cheaper, connected renewables, and which regions are far behind.

“The costs of the main renewables—wind and solar—have come crashing down in the last forty years,” Raftery said, from $72/kwh to $0.02/kwh for solar, putting it below the price of natural gas. In fact, it is now cheaper to open new solar and wind parks than to continue running coal and gas plants. This is a major turning point in energy, and IoT is only going to make it easier, more efficient, and cheaper.

LET IT FLOW: IOT TAPS ARE CURBING FOOD WASTE FOR THE BEER INDUSTRY

Waste is an always-present issue in the restaurant industry, and serving beer is just one example. On average, 20 percent of beer from a keg is spilled due to over-pouring and excess foam. But IoT solutions from Pubinno prove this waste can be prevented. Their smart taps use a dynamic AI-powered flow algorithm to eliminate this waste and serve the perfect beer by accounting for temperature and pressure. Can Algül, CEO of Pubinno, joined us this week to talk about Pubinno’s mission to create an “Internet of Beer.” In addition to their smart taps, they also use cloud computing to help bars predict sales and manage their inventory. Their technology is used in eight countries and 200 bars.

Algül was in a position to notice the problems with serving beer because of his past experience as a bartender. “Sometimes you drink beer and get a metallic taste,” Algül said. This unpleasant taste comes from the speed of the flow through the tap; Algül found that his robotic, IoT kegs were able to regulate the flow such that it would ensure slower flow, eliminating the metallic taste. The system can also automatically order for you and provide you with suggestions; Algül believes this will make life easier for bar owners managing an ever-desirable inventory and bar patrons looking for a personalized bar experience.

For the latest news, videos, and podcasts in the IoT Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!
Twitter – @IOTMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

courage
Creative Confidence and Moral Courage: The Leadership Traits Business Schools Should Be Betting On
May 25, 2026

What students need from higher education is becoming harder to pin down than it once was. As higher education faces mounting pressure—from student disengagement to the rapid rise of artificial intelligence—institutions are being forced to rethink not just what students learn, but who they become. New research and industry signals suggest that technical knowledge…

Read More
healthcare
From the C-Suite to the Classroom: A Healthcare Leader’s Bet on the Next Generation
May 25, 2026

Healthcare isn’t short on strategy right now—it’s short on people, access, and experienced leadership where it matters most. In Texas alone, more rural hospitals have closed than in any other state over the past decade, leaving entire communities with limited access to care. At the same time, many health systems are realizing they haven’t…

Read More
AI
The AI Health Score: Turning Hallucinations, Agents, and AI Risk Into Board-Ready Insight
May 24, 2026

As artificial intelligence moves deeper into enterprise operations, many organizations are discovering that the real challenge is not adoption, but control. Traditional software has always been predictable: the same input produces the same output, making it possible to audit systems at a fixed point in time. AI changes that equation. Jeff Carson, founder of…

Read More
TheAIAudit
Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI
May 22, 2026

Enterprise AI is advancing faster than most companies can govern it. Behind the scenes, AI systems are already influencing decisions tied to revenue, operations, compliance, customer outcomes, and risk — yet many organizations still lack a clear way to measure, explain, or oversee what those systems are doing. That is the gap TheAIAudit was…

Read More