Skip to content
‹ Back to IndustriesIndustrial IoT

The Business Case for Robotics on the Factory and Warehouse Floors

The article emphasizes the importance of adopting automation and robotics technologies in industries to remain competitive. The Autonomous Mobile Robot Conference highlighted solutions like decentralized systems to combat potential technical issues caused by digital reliance. Participants noted the increasing viability of advanced technology for smaller and younger companies.

This story was produced through MarketScale. See how Industrial IoT teams put it to work with AI Visibility (GEO).

By Zach Werblo · · Brandon Coats VideoDaniel Litwin Video
Share
The Business Case for Robotics on the Factory and Warehouse Floors

Key takeaways

01

Adopting automation and robotics technologies is crucial for maintaining competitive advantage.

02

Decentralized control systems can help mitigate risks associated with reliance on digital systems.

03

Advanced technology solutions are becoming accessible to both large corporations and smaller enterprises.

Free workspace

Turn your Industrial IoT expertise into content.

Record interviews, organize footage, and write with AI on a free trial of the MarketScale platform for qualifying companies. No demo required, no credit card.

Try it Free

Across industries, companies are looking for ways to get their products to clients and consumers with more efficiency and less cost. As automation and robotics continue to revolutionize business, companies that find themselves out of step with the latest innovations will inevitably fall behind.

September’s Autonomous Mobile Robot Conference in Louisville, Kentucky brought companies together to share their software and hardware solutions. Automation brings with it a new set of opportunities but also previously unknown obstacles.

Companies that increasingly rely on digital systems could be susceptible to hacks, outages and other technical issues, and solutions like decentralized systems stuck out at this year’s event to Brandon Coats, a Product Manager at Material Handling Systems.

“The importance of decentralized controls is that if one asset goes down, all of the other robots that are in operation can basically pick up the slack and maintain that operation,” Coats said.

Rolling out advanced technology may seem like something legacy brands have the resources to do, but Coats believes these solutions are becoming more viable for firms of all sizes and ages.

“Enabling smaller, younger companies is definitely key,” he said. “I think we see trends over time where companies are becoming smaller and you have many more of them.”

Information on how to best implement autonomous robotics into a business is critical, making an event like the Autonomous Mobile Robot Conference relevant now.

“It’s very important for us to get out there, see what’s on the market and interact with everyone that’s out there with a viable product,” Coats explained.

Your experts belong here

Every story in MarketScale Industrial IoT starts with a company putting its controls engineers, plant-floor specialists, and integration partners on the record. Buyers are already reading this topic. The only question is whose experts they find.

Plant and controls buyers research deep before contact, and your engineers get to shape that research.

Book DemoSee how it works15 minutes, straight to a calendar.

About the author

Zach Werblo
Zach WerbloDirector, Platform, BMS CAT
B2B Weekly

The week in Industrial IoT, and sixteen other industries, every Monday.

Ten stories, one-line takes, five minutes. Free.

Industrial IoT: are you visible to AI?

Before they reach out, Industrial IoT buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free Trial

You just read one Industrial IoT expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your controls engineers, plant-floor specialists, and integration partners into the articles, video, and social content Industrial IoT buyers are searching for. Start a free trial and see it with your own people. For qualifying companies, no credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What your free trial includes

Hands-on access to the MarketScale platform
Media requests to your crowd, remote recording, AI writing tools
No demo required. No credit card.
For qualifying companies. Company confirmation required.

More Industrial IoT Insights

For constant plant-floor process streams, a data historian is often a better fit than SQL Server or Oracle

For constant plant-floor process streams, a data historian is often a better fit than SQL Server or Oracle

Bill Schmidt of Renson House, in a recorded segment titled Data Historian, argues plant-floor process streams are better captured in a data historian than in Microsoft SQL Server or Oracle, since historians can store timestamps and changes rather than repeated readings and can make time-window reports feel faster. Precedence Research values industrial IoT at USD 602.87 billion in 2026, and vendor posts from CrateDB and Tiger Data describe where historians can fall short for broader analytics and why teams often want SQL access to that data.

  • 01Precedence Research values the industrial IoT market at USD 602.87 billion in 2026, growing 16.8% a year to 2035, so plant data streams keep getting larger.
  • 02In Schmidt’s example, historians can store a timestamped point when a value changes (skipping repeats), while logging every repeated reading in a relational table can increase storage and slow time-window reports.
  • 03Historians such as AVEVA PI handle capture; CrateDB and Tiger Data say cross-plant SQL analytics is a separate layer added beside them, and generic relational tables degrade as they grow.

Sep 30, 2026

CED: Specify holding brakes where gravity can move a servo axis

CED: Specify holding brakes where gravity can move a servo axis

CED's Nicholas Rodacz uses two de-energized servo motors, one shaft spinning free and one locked, to explain the spring-set holding brake. The brake clamps whenever voltage is absent and belongs on cranes, elevators, gantries, robot joints and any axis holding stored energy. It holds only at standstill, carries a torque rating, and cannot be replaced without disassembling the motor.

  • 01A holding brake is spring-set and power-to-release: it clamps the motor shaft when voltage is absent, so a power loss prevents shaft rotation.
  • 02The test is stored energy, not orientation: cranes, elevators, gantries, robotic arm joints and any spring-tensioned axis that would move if the motor lost torque all qualify.
  • 03The brake holds a stopped axis only, carries its own torque rating that must cover the load, and is not field replaceable, so the decision belongs in the motor spec, not the maintenance budget.

Sep 30, 2026

Mapbox says Traffic 2.0 gets arrival times right on 98% of trips

Mapbox says Traffic 2.0 gets arrival times right on 98% of trips

Mapbox says Traffic 2.0 gives accurate ETAs on 98% of trips. For logistics and field teams, the value is fresh road and place data AI agents can act on.

  • 01Traffic 2.0 claims accurate ETAs on 98% of trips, a vendor figure fleet teams can benchmark against ETA accuracy on their own lanes.
  • 02An AI agent that reroutes a driver is only as useful as the traffic data underneath it; Mapbox's agentic mapping engine processes anonymized movement data from over 45,000 applications.
  • 03The Places API, now in public preview, combines business listings with entrances, building footprints, operating hours and visitation patterns; leaving preview is one signal to watch.

Sep 28, 2026

Explore More Industrial IoT Insights

Read more expert perspectives from across Industrial IoT.

Browse Industrial IoT Hub

About the Experts

Zach Werblo
Zach Werblo

Director, Platform

BMS CAT

BC
Brandon Coats

Product Manager

Material Handling Systems

Brandon Coats is a Product Manager at Material Handling Systems with experience in implementing decentralized control systems in robotics.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Industrial IoT and beyond.

Book a Demo

Or call us. No forms required. We pick up. 214-945-2512