Skip to content
MarketScale
‹ Back to IndustriesIndustrial IoT

When is Outsourcing Your Accounting Needs the Right Move?

Companies have been struggling to find quality accounting talent for years now. The reason why is multi-layered, including a competitive job market, but one of the major reasons we’re focusing on in today’s episode of the podcast is hiring strategy. What Personiv, an outsourcing firm and frequent guest company on the podcast, has tried…

This story was produced through MarketScale. See how Industrial IoT teams put it to work with AI Visibility (GEO).

By Daniel Litwin · AccountingCommunicationConsCpa
Share

Key takeaways

01

Companies have been struggling to find quality accounting talent for years now.

02

The reason why is multi-layered, including a competitive job market, but one of the major reasons we’re focusing on in today’s episode of the podcast is hiring strategy.

03

What Personiv, an outsourcing firm and frequent guest company on the podcast, has tried…

Companies have been struggling to find quality accounting talent for years now. The reason why is multi-layered, including a competitive job market, but one of the major reasons we’re focusing on in today’s episode of the podcast is hiring strategy.

What Personiv, an outsourcing firm and frequent guest company on the podcast, has tried to bring to the market is a solution that takes advantage of the wide network of outsourcing talent across the globe while retaining quality, communication and buy-in.

How effective is their strategy, and is it helping bridge the gap between companies and their accounting needs?

Our guest, Matt Wood, Vice President of Client Services at Personiv, joined the podcast to give his breakdown of different hiring strategies, which work best and when, and why communication tools are making outsourcing more realistic for companies of any size.

Wood and host Daniel Litwin discuss…

  • How impactful and realistic the CPA shortage really is and the core reasons it’s happening
  • The pros and cons of in-house hiring, staffing agencies, and outsourcing
  • How companies are reacting to outsourcing in today’s economy
  • How remote tools have improved in recent years to foster more productivity, accountability, engagement and team building

For the latest news, videos, and podcasts in the IoT Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

About the author

Daniel Litwin
Daniel LitwinEditor, B2B Media, MarketScale

Daniel Litwin is a journalist of multiple disciplines focused on finding and telling engaging stories for B2B communities. He has interviewed executives from Fortune 500 companies including Honeywell, Microsoft, John Deere, and Chipotle, and leads editorial direction at MarketScale. Litwin hosts weekly shows and podcasts while helping develop new content approaches across the MarketScale platform. He holds a B.J. in Radio/Television Reporting/Anchoring and a B.A. in Spanish from the University of Missouri-Columbia.

Industrial IoT: are you visible to AI?

Before they reach out, Industrial IoT buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Industrial IoT expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Industrial IoT expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Industrial IoT Insights

Most mid-sized manufacturers are stuck in AI pilot purgatory, Kaufman Rossin research finds

Most mid-sized manufacturers are stuck in AI pilot purgatory, Kaufman Rossin research finds

A significant majority of mid-sized manufacturing companies are still in the testing phase of AI deployment, with 73% unable to achieve full operational status. Kaufman Rossin's research indicates that these companies are facing challenges in moving beyond pilot programs. The lack of full AI integration is a common issue across the sector.

  • 0173% of manufacturing companies are still in the AI testing phase.
  • 02No mid-sized manufacturer has fully deployed AI operationally.
  • 03Many manufacturers are unable to progress beyond pilot AI programs.

Jul 23, 2026

ABB Robotics launches AI-powered visual platform as manufacturers push physical AI and data governance to the front of the automation agenda

ABB Robotics launches AI-powered visual platform as manufacturers push physical AI and data governance to the front of the automation agenda

ABB Robotics has unveiled a new AI-powered visual platform aimed at enhancing automation for mid-market manufacturing plants. This platform emphasizes the integration of physical AI and the importance of data governance in industrial operations, setting a path towards a comprehensive automation agenda by 2026. The initiative reflects a broader industry trend towards leveraging AI technologies to optimize manufacturing processes.

  • 01ABB Robotics has launched an AI-powered visual platform targeting mid-market manufacturers.
  • 02The platform supports the integration of physical AI and emphasizes data governance in industrial settings.
  • 03There is a significant industry movement towards adopting AI for enhanced manufacturing automation by 2026.

Jul 22, 2026

Technology in manufacturing: the operational trends shaping factory floors in mid-2026

Technology in manufacturing: the operational trends shaping factory floors in mid-2026

The manufacturing sector is experiencing significant technological shifts, with a focus on physical AI and addressing an 80% automation gap. As these trends evolve, operations leaders are prompted to take decisive actions to adapt to these technological advancements and improve factory efficiency.

  • 01Manufacturing technology is shifting focus towards physical AI.
  • 02There is an 80% automation gap that needs urgent attention by ops leaders.

Jul 21, 2026

Explore More Industrial IoT Insights

Read more expert perspectives from across Industrial IoT.

Browse Industrial IoT Hub

About the Expert

Daniel Litwin
Daniel Litwin

Editor, B2B Media

MarketScale

Daniel Litwin is a journalist of multiple disciplines focused on finding and telling engaging stories for B2B communities. He has interviewed executives from Fortune 500 companies including Honeywell, Microsoft, John Deere, and Chipotle, and leads editorial direction at MarketScale. Litwin hosts weekly shows and podcasts while helping develop new content approaches across the MarketScale platform. He holds a B.J. in Radio/Television Reporting/Anchoring and a B.A. in Spanish from the University of Missouri-Columbia.

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Industrial IoT and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512