First Pitch: The Savannah Bananas Take the Field
June 11, 2020
When Cole, his wife and their small team began working to replicate past success in Savannah, they sold two tickets…in three months. The lowest point came shortly after, when the team was informed it had completely overdrawn the organization’s bank account. Instead of folding, Cole and his wife doubled down. They sold their house, going all-in on the Bananas. Then a lightbulb went off. By working from small experiments and building on what worked, small wins began to trickle in.
