Podcast – Luna Innovations
We explore a compelling case study involving advanced laser technology in the context of wind sensing. The discussion delves into the innovative application of laser-based wind detection, highlighting the significance of reliability, performance, and seamless collaboration in driving success in the wind industry. Martin provides a concise overview of light detection and ranging (LiDAR) technology,…
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Luna Innovations
Pioneering Commercial Success in Atomic Physics
Martin Reese, Director of Sales for the RIO Laser Division at Luna Innovations, delves into a remarkable case study centered around the application of RIO lasers in atomic physics. It highlights the pivotal role of RIO lasers in the laser cooling and trapping process, shedding light on their groundbreaking contributions to a unique niche within…
Luna Innovations
Elevating Perimeter Security: How Rio Lasers Redefine Reliability and Performance
Over the course of eight years, Martin delves into how Rio lasers have played a pivotal role in revolutionizing the customer’s approach to security, transitioning from short-range to long-arm interferometry solutions. This intriguing case study underscores the marriage of technology and trust, highlighting the indelible impact of RIO lasers on security solutions. Featured in this…
Luna Innovations
Charting the Future of Automotive Lidar: Innovations in FMCW Technology
In this interview, Chuck Smith engages with Martin Reese, shedding light on a compelling case study involving automotive lidar technology. Martin, the Director of Sales for the RIO Laser Division at Luna Innovations, offers a deep dive into the intricacies of the case study, focusing on the integration of FMCW (Frequency-Modulated Continuous Wave) lidar into…
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Personal Branding Now Drives B2B Success, Customer Trust, and Competitive Advantage
Personal branding has rapidly shifted from a “nice-to-have” to a strategic imperative in B2B marketing, reshaping how companies communicate, differentiate, and build trust. As industries evolve and professionals take on more dynamic, multi-stream careers, visibility and authenticity have become critical assets. Key findings from the Edelman + LinkedIn Thought Leadership Impact Report show that…
Real-World IT Practices Are Streamlining AV Deployments and Raising the Bar for Consistency
For years, the AV industry has discussed the long-anticipated convergence with IT—but that shift is no longer theoretical. With cloud adoption accelerating, hybrid work normalizing, and organizations rebuilding digital infrastructure after years of rapid change, AV systems now sit squarely on the IT backbone. In fact, the majority of newly upgraded conference rooms require network-centric…
ROI Case Study
Denials are no longer a slow leak in the revenue cycle—they’re a fast-moving, rule-shifting game controlled by payers, and hospitals that don’t model denial patterns in real time end up budgeting around losses they could have prevented. PayerWatch’s four-digit, client-verified ROI in 2024 shows what happens when a hospital stops reacting claim by…
Clip 2 – Fighting for Coverage: One Patient’s Story
Health insurers love to advertise themselves as guardians of care, but the real story often begins when a patient’s life no longer fits neatly into a spreadsheet. In oncology especially, “coverage” isn’t a bureaucratic checkbox—it’s the fragile bridge between a treatment that finally works and a relapse that can undo years of grit…
