From Hands-On to High-Tech: How Innovation Is Transforming the Next Generation of Trades Talent
The skilled trades are facing a turning point. With a rapidly retiring workforce and an ever-growing demand for infrastructure, HVAC, and electrical expertise, the U.S. is experiencing a talent gap that’s becoming impossible to ignore. Looking ahead to 2026, industry analysts anticipate the construction sector will need to recruit nearly half a million new workers, driven by renewed investment and a likely boost in activity as borrowing costs ease. As technology accelerates and documentation standards tighten, the trades industry is realizing that digital tools aren’t optional—they’re essential.
How do we attract, train, and retain the next generation of skilled workers while keeping pace with modern expectations? How can digital transformation and workforce culture work hand in hand to build sustainable careers and resilient companies?
In this episode of Straight Outta Crumpton, host Greg Crumpton sits down with Austin Bass, president of JoinTheTrades.com and OJT Logbook, to discuss how technology, accountability, and innovation are reshaping the skilled trades. Together, they explore how employers can bridge the generational divide, streamline training, and foster a sense of purpose and professionalism in a field that remains the backbone of America’s infrastructure.
What you’ll learn…
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From SWAT to Skilled Trades: Austin shares his unlikely journey from U.S. Army Ranger and FBI Special Agent to trades-tech entrepreneur—and how lessons from federal service inspired his approach to training and documentation in the private sector.
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Digital Accountability: Why documentation and verification of training are no longer optional in a modern workforce, and how tools like OJT Logbook help employers stay audit-ready while empowering employees to own their professional growth.
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Recruitment Reinvented: How JoinTheTrades.com is connecting eager job seekers to apprenticeship and hands-on careers in a “24/7 online job fair” format, bridging the gap between tech-savvy youth and employers desperate for talent.
Austin Bass is the president of OJT Logbook and JoinTheTrades.com, two digital platforms transforming how the skilled trades hire, train, and develop talent. A former U.S. Army Ranger Instructor, Secret Service agent, and FBI Special Agent, he brings deep experience in leadership, operations, and team development to solving America’s skilled labor shortage. Today, he focuses on equipping employers with smarter training tools and connecting job seekers to meaningful trade careers that keep essential industries thriving.
Article written by MarketScale.
