Pro AV Today

The New Era of Training: Bridging Real-World and Simulated Environments in Defense

Simulated environments in defense

The defense sector is increasingly turning to advanced simulation technologies and simulated environments in defense to better equip military operators for the complexities of modern combat scenarios. The stakes are high—technological advancements in modeling and simulation (M&S) not only enhance operational readiness but also serve as a critical deterrent against adversaries. Recent developments highlighted…

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Articles
An Industry Guide for ISE 2025 and Beyond

Trade shows have long been a cornerstone of industry evolution, offering unparalleled opportunities for networking, education, and innovation. As the Pro AV and integrated systems community navigates a rapidly shifting landscape, ISE (Integrated Systems Events) continues to stand out as a global leader. With over 1,600 exhibitors and attendees from 160+ countries, ISE 2025…

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Articles
Autonomous Technology Takes the Wheel in Agriculture: Farming’s Next Big Leap

The global push for food security and efficiency is driving unprecedented innovation in farming. Autonomous technology, often associated with self-driving cars, is transforming agriculture by enhancing efficiency, addressing labor shortages, and improving sustainability. John Deere’s recent announcement at CES 2025 unveiled the Autonomous 9RX Tractor. This is an advanced system designed to redefine large-scale…

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Podcasts
Bridging the Skills Gap: BILT Transforms Workforce Training & Development with AR and VR Solutions

The growing skills gap in trade professions poses a significant challenge for industries like HVAC, construction, and manufacturing. Training and simulation technologies, particularly AR and VR, are playing a pivotal role in addressing this issue. Platforms like BILT are leveraging these technologies to create interactive, user-friendly training solutions that simplify complex processes. Studies show…

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Podcasts
The Role of OEM in the AV Industry: Shaping Innovation, Quality, and Market Competition

As technology reshapes the AV industry, Original Equipment Manufacturers (OEMs) are emerging as critical partners for businesses seeking tailored solutions. Whether it’s bespoke LED displays or high-end audio systems, OEM in the AV industry is redefining how companies innovate, differentiate, and meet market demands. This raises a crucial question for professionals navigating this space—how…

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Podcasts
Breaking Down Silos with Unified Data: Enhancing IT-OT Collaboration and Workplace Security

As organizations navigate the complexities of hybrid work models, the integration of Information Technology (IT) and Operational Technology (OT) has become pivotal. Eptura’s 2024 Workplace Index Report highlights that businesses are increasingly investing in data analytics, integrated workplace solutions, and collaboration software to enhance operational efficiency and employee experience. This trend underscores the critical…

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Podcasts
Cosm’s Visionary Approach to Evolving Entertainment Through Immersive Experiences

The entertainment landscape is undergoing a significant transformation, with immersive experiences leading the charge. Advancements in technology and evolving audience expectations are reshaping how people engage with content, as venues strive to deliver deeper, more interactive encounters. This episode of Pro AV Today, hosted by Ben Thomas, features Rachael Stockham, VP of Sales and Strategic Partnerships…

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Latest

entrepreneurial operating system
The Framework Series Advantage: Scaling Smarter with the Entrepreneurial Operating System
January 30, 2025

Entrepreneurs often struggle with scaling their businesses while maintaining clarity and efficiency. The Entrepreneurial Operating System (EOS), introduced by Gino Wickman in Traction, has gained traction since 2020 for helping leadership teams streamline operations, boost accountability, and achieve sustainable growth. Research shows that businesses with structured operational frameworks outperform their peers in revenue growth…

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Marketing AI adoption
Marketing AI Adoption in B2B Enterprises
January 30, 2025

Aby Varma, founder of Spark Novus, leads a discussion on how AI is reshaping marketing within large B2B enterprises. He speaks with Shonodeep Modak, CMO of Schneider Electric’s Energy Management Business, about their AI journey, operational challenges, and strategies for successful AI adoption in marketing. They highlight lessons learned, misconceptions, and the future of…

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frameworks
The Framework Series Advantage: Actionable Frameworks Drive Business Success
January 29, 2025

Businesses often invest heavily in training programs and methodologies, only to see them underutilized or abandoned due to complexity. This challenge underscores the importance of adopting streamlined, actionable frameworks that drive real results. Research shows that many small businesses struggle due to ineffective strategies and a lack of practical implementation tools. How can organizations…

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AI sales and marketing tools
AI Sales and Marketing Tools Are Changing the Game But Are They Helping?
January 29, 2025

Over the past decade, marketing has become increasingly data-driven, with AI sales and marketing tools promising deeper insights and improved decision-making. Businesses have invested heavily in AI and automation, believing that more data equates to better performance. However, this shift has also created unintended challenges. According to a study by Gartner, only 54% of…

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Other Pro AV Today
Kaleidescape Takes Luxury Residential Technology to New Heights
November 4, 2024

Home automation and luxury residential technology are reaching new heights of sophistication. Previously centered on isolated home theater rooms, this industry now integrates smart features and high-quality audiovisual setups throughout entire homes. In a market once dominated by high-cost, integrator-managed installations, shifts toward accessible DIY technology and e-commerce have introduced new options for consumers….

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School Safety Cannot Wait; New Technology is Essential for Today’s Threats
October 30, 2024

School security has become an urgent topic nationwide, with increasing attention on protecting students from various threats, including school shootings, bullying, and incidents beyond school hours. Amid these challenges, the technology sector is driving innovative safety solutions tailored for educational settings, aiming to redefine and enhance campus security from K-12 through higher education. How…

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Closing Security Gaps Through Digital and Physical Emergency Alert System Integration
October 29, 2024

The rising complexity of security threats has made integrating digital and physical security systems a top priority for many organizations. As risks to both physical and cybersecurity continue to grow, companies are increasingly turning to connected solutions, such as emergency alert systems, to streamline responses and strengthen protection measures. Studies show that nearly 70%…

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Rapiscan Systems Leads the Way in Trace Detection with the Itemiser 5X
October 8, 2024

As security threats evolve, so does trace detection technology. At GSX 2024, David Spada, Senior Manager of Instrument Sales for the Americas at Rapiscan Systems, presents the Itemiser 5X, a next-generation system designed to detect nanogram-level particles of explosives and narcotics. The system offers portability, automatic calibration, and non-radioactive ionization, addressing modern security needs….

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Agility and Proactive Risk Management Strategies Are Key for Organizations to Stay Ahead of Emerging Risks
October 8, 2024

Climate change and shifting political dynamics are forcing businesses to rethink their risk management strategies.  Severe storms are becoming more frequent, and the 2024 election cycle is expected to introduce new challenges. Staying resilient requires companies to adopt a proactive and agile approach to addressing emerging risks. How can organizations ensure they are prepared…

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Unlock Efficiency in Modern Security Operations Through AI and Automation Solutions
October 8, 2024

The growing complexity of modern security operations has led to an increased reliance on technology to handle mounting data and administrative tasks. Security teams are often overwhelmed by disparate systems and time-consuming processes, creating a pressing need for more efficient solutions. How can organizations better streamline their security operations and free up valuable time…

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Layered Security Can Provide Full Building Protection from Perimeter to High-Security Zones
October 8, 2024

Effective building security requires a multi-layered approach that addresses vulnerabilities from the perimeter to high-security areas. Companies are increasingly adopting systems that integrate different layers of protection to control access and prevent unauthorized entry. As the complexity of threats grows, so too does the need for a security posture that ensures control over all…

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Outsourcing Is Crucial for Managing Complex Off-Duty Security Programs
October 8, 2024

Corporate security programs are expanding and many organizations are turning to off-duty officers to bolster their security efforts. However, managing an off-duty security program across multiple locations presents a unique set of logistical challenges, particularly around ordering, fulfillment, and payment terms. How can organizations streamline the rollout of off-duty security programs to avoid common…

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Proactive Risk Management: Ensuring Employee Safety Through Rapid Communication Systems
October 8, 2024

As extreme weather events and cyber threats continue to rise, businesses are being forced to rethink how they safeguard employees in various locations. Proactive risk management is becoming essential, with the demand for solutions that provide real-time monitoring and rapid communication quickly becoming a top priority for many organizations. What measures can companies take…

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