Skip to content
MarketScale
‹ Back to IndustriesProfessional AV

The Future Is Bright, Literally, for New Mini LED Technology

There’s so much new technology coming down the digital display pike in the next decade that our guest today on the Pro AV Podcast is almost giddy. For this new episode, host Sean Heath sat down with Mitch Rosenberg, senior director of sales for enterprise distribution partnerships at Absen, to break down the kind…

This story was produced through MarketScale. See how Professional AV teams put it to work with Customer Stories & Case Studies.

Share
The Future Is Bright, Literally, for New Mini LED Technology

Get featured

Want to get featured in MarketScale Professional AV?

Create a free MarketScale workspace and get your company's expertise featured across our Professional AV coverage. No credit card, no demo required.

Start free

There’s so much new technology coming down the digital display pike in the next decade that our guest today on the Pro AV Podcast is almost giddy. For this new episode, host Sean Heath sat down with Mitch Rosenberg, senior director of sales for enterprise distribution partnerships at Absen, to break down the kind of long-felt impact mini LED technology will have on the industry.

“What you’ll see in information [content] that comes to you, through you… It’s amazing,” Rosenberg said. “I’m so excited about what I see in the next 5-10 years that it’s the reason I’ll stay in this game probably until my 70s.”

Rosenberg has spent three decades working with display technology, tracking its first iterations of Light Emitting Diodes to where LED is headed today.

“Mini LED is the latest technology in my opinion,” he said. “Not micro LED but mini. It’s taking LED the next generation up.”

As exciting as LED displays can be, Rosenberg admits even he has become blind to landmark displays in Las Vegas, Times Square, and Tokoyo.

“I walk down Las Vegas Blvd. or Flamingo Blvd., and I don’t even look at the signs anymore. They don’t grab my attention unless there is something spectacular,” Rosenberg said. “Something special has to occur, and that’s a combination of content, design, what the display is, and what the manufacturer is — whether it’s LED, 3D, or holographic.”

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication. A new episode of the Pro AV Show drops every Thursday.

Follow us on social media for the latest updates in B2B!

Twitter – @ProAVMKSL

Facebook – facebook.com/marketscale

LinkedIn – linkedin.com/company/marketscale

Your experts belong here

Every story in MarketScale Professional AV starts with a company putting its integrators, design engineers, and product specialists on the record. Buyers are already reading this topic. The only question is whose experts they find.

When a spec writer or facilities lead searches this category, your integrators are what they find instead of a competitor.

Get your team featuredSee how it works15 minutes, straight to a calendar.

Follow Professional AV Insights

Get new expert content in your inbox.

Professional AV: are you visible to AI?

Before they reach out, Professional AV buyers ask AI engines which vendors to trust. Explore how your experts, customers, and partners can become useful content for buyers and AI search.

Free plan

You just read one Professional AV expert. Your company is full of them.

This article was produced through MarketScale. The same platform turns your integrators, design engineers, and product specialists into the articles, video, and social content Professional AV buyers are searching for. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale workspace, up to 10 people
One professional video edit a month for qualifying companies
Media requests to your crowd, remote recording, AI writing tools
$0, no credit card, nothing that expires

More Professional AV Insights

UWYES Announces 500-Unit Digital Signage Project for Mexico With Tocn

UWYES has announced a 500-unit digital signage project for Mexico with Tocn. The project emphasizes agreeing on display environment, installation conditions, network readiness, content-operation ownership and acceptance criteria before deployment, an approach intended to help prevent late-stage changes.

  • 01500-unit digital signage deployment scope agreed between UWYES and Tocn for the Mexican market
  • 02Approach centers on agreeing display environment, installation conditions, network readiness and acceptance criteria before equipment is deployed
  • 03UWYES provides smart TV, commercial display, interactive whiteboard, kiosk and gaming-monitor solutions for distributors and integrators

Sep 16, 2026

Campus AV-over-IP: a 10GbE switching and one-dashboard control buy

Campus AV-over-IP: a 10GbE switching and one-dashboard control buy

AV refreshes are starting to read more like network procurement decisions. Many designers now specify 10 Gigabit Ethernet for headroom, and campuses want a “single pane of glass” to monitor and control rooms. That shifts cost and risk to the IP network: bandwidth, governance, and the support model.

  • 01Many designers are specifying 10GbE headroom for AV-over-IP devices such as 4K monitors, according to Church Production Magazine, which turns classroom and venue upgrades into a switching and backbone procurement decision.
  • 02IMS Technology Services frames campus-wide standard room packages and a “single pane of glass” for monitoring and control as the support model, fewer room variants means fewer configs, spares, and escalation paths.
  • 03Church Production Magazine points to the cost jump as baseband routers grow from 16x16 to 64x64 and beyond, a pain point that underpins AV-over-IP’s argument for commercial-off-the-shelf switches over vendor-specific distribution hardware.

Sep 14, 2026

$1,499 SDM module puts Dante AV Ultra inside the display

$1,499 SDM module puts Dante AV Ultra inside the display

Adtechno’s $1,499 DAV-03SBL is designed for Intel SDM-L displays and projectors, per rAVe [PUBS]. It makes the display the Dante AV Ultra endpoint, which can mean fewer edge boxes but concentrates risk in switching, power, and device management.

  • 01If a display can be the decoder, the RFP shifts from “which wall box?” to “which switch config and management plane?” That’s where risk and labor move.
  • 02A single 1GbE link carrying 4K60 4:4:4 plus embedded audio (per Adtechno via rAVe [PUBS]) makes per-endpoint bandwidth assumptions, uplink sizing, and multicast policy central to planning.
  • 03Adtechno is building a family around Dante AV Ultra, with DAV-02 encoder/decoder (Digital Signage Today) and an SDM module that can standardize endpoints across signage and rooms.

Sep 13, 2026

Explore More Professional AV Insights

Read more expert perspectives from across Professional AV.

Browse Professional AV Hub

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Professional AV and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512