The Advantages of AV as a Service

 

AV as a service, or AVaaS, is emerging as a smart way for enterprise customers to take advantage of the latest pro AV technology without the need for continual capital expenditures. AVaaS can also cut down on the need for regular internal training on maintenance and equipment.

Stephen Jenkins, Senior Director of Intelligent Technology Solutions at Diversified, stopped by the Pro AV podcast to speak with James Kent on AVaaS and how it’s paying off for customers who rely on AV for their business.

“As more and more of these AV devices become connected to the network, that opens up the opportunity for proactive monitoring and remote management that allows a service provider to deliver excellent service with guaranteed up times and guaranteed availability,” Jenkins said.

The key to putting together the right AVaaS model is a partnership between client and provider. Jenkins said this is what Diversified does when working with its enterprise customers. They work together to determine the needs and the standards, then a plan is created to accomplish a client’s goals.

“From Diversified’s standpoint, we think service agreements should be built on business outcomes. And that could be unique to someone’s specific business,” Jenkins said. “When you’re on a service agreement, you’re on a predictable monthly payment that includes the hardware, the support, the management and everything. All the AV needs, for say a client’s conference rooms, are taken care of by the service provider. This level of service can be very appealing.”

For the latest news, videos, and podcasts in the Pro AV Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

CG Infinity
How CG Infinity Brings Cross-Functional Teams Together to Deliver High-Impact Outcomes
February 1, 2026

CG Infinity’s Salesforce Practice is built around helping organizations move forward together, especially when initiatives span multiple teams with different priorities. The focus is on alignment—bringing the right stakeholders into the conversation early and ensuring decisions are made collaboratively so solutions serve the whole organization, not just one function. That capability is reflected in a…

Read More
Salesforce
When Building Beats Buying: A Smarter Approach to Salesforce Decisions at CG Infinity
February 1, 2026

Salesforce offers a broad ecosystem of tools and integrations, giving organizations flexibility but also introducing constant decisions about when to buy, build, or customize. The strongest strategies apply discipline to those choices, ensuring specific requirements are met without adding unnecessary cost or complexity. That balance is a hallmark of how Mike Reeves, Vice President…

Read More
business
How Thoughtful Experience Design Leads to Better Business Outcomes
February 1, 2026

Salesforce gives organizations the ability to automate marketing, personalize outreach, and manage leads at scale—but those benefits only materialize when complex capabilities are implemented cohesively. Through its Salesforce Practice, CG Infinity brings together Marketing Cloud capabilities—including Email Studio, Automation Studio, and Journey Builder—alongside dynamic content, Cloud Pages, and third-party lead integrations. By designing these…

Read More
client
One Team, Shared Goals: Inside CG Infinity’s Client Philosophy
January 31, 2026

Successful Salesforce initiatives rely on alignment as much as technology. When partners stay focused on delivery rather than shared priorities, projects risk meeting technical requirements without achieving real business success. The strongest outcomes come from teams that treat client priorities as the foundation for every decision. That mindset defines how Meagan Diegelman, Principal at…

Read More