5 Steps to Show Leadership in Crisis

 

The coronavirus pandemic hasn’t been easy for anyone, but leaders and executives charged with charting the path forward for their companies have had plenty on their mind.

Luckily, there are ways to get through these difficult moments and begin to rebound mentally and economically, said Jackie Werblo, Founder and Head Coach of CONVEX Leadership.

Werblo has five steps that show leadership during a crisis. The first is take action and eliminate reaction.

“I think it’s no different than in any life situation. If you sit back too long, the opportunity is missed. The window of opportunity closes,” Werblo said. “Yes, another door may open, another window may open, but that first person through gets to set the standard of what’s expected.”

The second is to be prepared to act when you have 60-70% of the facts you need.

The third step is to be willing to pivot or correct course when more information becomes available. Werblo pointed out that expert pilots are comfortable course-correcting on long-haul flights, and executives should be just as nimble.

The fourth step is to over-communicate.

“There is no such thing as too much communication during a period of crisis, because people want to hear, or they will make stuff up,” Werblo said. “If people make stuff up, what you have is a problem with miscommunication or misinformation or false information at its worst.”

The fifth and final step is to be courageous.

If leaders are able to put all five steps into action, Werblo said, they’ll be dealing with a workplace that is much more prepared to face the challenges of the coronavirus pandemic and much more likely to have success in achieving the company’s goals.

For the latest news, videos, and podcasts in the Retail Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

healthcare
The Healthcare Talent Fix: Build Pipelines Early, Use Data, and Get the Experience Right
May 18, 2026

There’s a growing tension inside healthcare right now—between the people leaving the workforce and the patients still arriving every day. It’s a dynamic that leaders can no longer afford to ignore. The numbers make that clear: the Association of American Medical Colleges estimates that the U.S. could be short of as many as 86,000 physicians…

Read More
education
Just Thinking… About Federal Funds, Student Support, and the Future of Education with Eric Reaves
May 15, 2026

As conversations around the future of the U.S. Department of Education continue to intensify, educators and federal program leaders are facing mounting uncertainty about how federal funds will be managed, distributed, and regulated. At the same time, schools serving historically underserved students remain heavily reliant on programs like Title I and other federally…

Read More
trust
The Strongest Leaders Build Belief, Model Discipline and Earn Trust
May 14, 2026

Workplace leadership is under pressure: employees are continuing to disengage, and many managers are still trying to fix a trust problem with performance tactics. Gallup reported that U.S. employee engagement fell to 31% in 2024, its lowest level in a decade, and its research has found that managers account for at least 70% of…

Read More
medicine
The Art of Recovery: Where Music and Medicine Meet in Patient Care
May 14, 2026

Healthcare today can feel overwhelming—not just for patients, but for the teams caring for them. After a major illness or injury, recovery isn’t handled by one doctor alone; it often involves a whole network of specialists, from physical therapists to nurses to social workers, all trying to help someone regain their independence and quality…

Read More