Putting The Humanity Back in Retail with Amy Roche of Retail Rockstars

 

As we get further and further into the digital age, online shopping has become the norm for many people all over the world. People can purchase their electronics, basic household supplies, and even their groceries all through the power of the internet. As we continue to focus more on online shopping, many forget that it’s currently a vocal minority, and that most people still do there shopping in stores.

“In Australia, 80 percent of people are still buying things physically in store, so that’s a really important component to get right,” said our guest today, Amy Roche, founder of Retail Rockstars.

Roche said that, because of the rising relevance of detached online shopping, many brick and mortar businesses have lost there human touch when dealing with customers.

“There’s so much choice out there today, isn’t there? We can shop wherever we want and I think the hardest thing today is that we’ve really dehumanized retail,” Roche said.

She joins us on today’s Retail Podcast to discuss the in-store experience, diving into the performative aspect of brick and mortar shopping that Retail Rockstars is bringing their creative spin to. We touch on what makes in-store shopping valuable, and how businesses can bring back their humanity whether they have customers in person or online.

For the latest news, videos, and podcasts in the Retail Industry, be sure to subscribe to our industry publication.

Follow us on social media for the latest updates in B2B!

Twitter – @RetailMKSL
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

air quality
Superior Air Quality and HVAC Systems are Crucial for Senior Care
May 29, 2024

The demographic shift towards an aging population, projected to reach 27 million Americans in nursing and assisted living facilities by 2050, raises significant concerns about indoor air quality in these environments. With respiratory health already being a critical issue among seniors, the stakes are high for ensuring that HVAC systems are up to par….

Read More
Trades industry
The Future of Data Centers: Cooling, Power, and ESG with Saqib Ashraf
May 28, 2024

In a rapidly evolving data center industry, cooling technologies are finally taking center stage, driven by the rise of AI and other high-density computing needs. In the latest episode of Straight Outta Crumpton, Saqib Ashraf, Director of Solutions Architecture at CPG, shares insights on the future of data centers as well as the challenges…

Read More
With Walmart Health Shuttering Its Doors, Retail Healthcare Has to Rethink Its Role & Strategy in Primary Care
May 28, 2024

Retail healthcare is an uncertain slice of the U.S. healthcare industry, being defined by both recent strategic retreats and bold expansions which have sparked crucial discussions about the future of primary care services within the retail sector. The most recent news that shocked the industry was the shuttering of Walmart Health, Walmart’s 51 health…

Read More
Edge Computing Smart Cities Experts Talk
Edge Computing is the Foundation for Scaled Smart Cities. How Can the Industry Accelerate Adoption?
May 28, 2024

As cities globally accelerate their transformation into “smart cities,” the integration of a capable computing ecosystem to complement smart city initiatives has become an important part of smart city success. How critical will edge computing be in that ecosystem, and in the facilitation of today’s and tomorrow’s smart city projects, especially with where smart…

Read More