There’s no denying that with the staying power of an e-commerce presence bringing a plethora of accessible analytics on consumer and global trends, retail businesses must adapt and tap into this data to survive and thrive. We chatted with Brian Walker, founder and CEO of Retail Doctor, to unpack this idea of insight, and how businesses can harness the power to their advantage.
We touch on three different insight groups; consumer, global, and competitor, and discuss why each is important, and how they can be converted into usable data to help retailers thrive. We also discuss ways small retailers can stand out in this market, and how important a digital presence really is.
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