Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

Connected World: Partnering with OEMs on EV Innovation

“Regardless of the OEM model, they all need to advance battery technology and ensure the electrical infrastructure is there.” The ecosystem of electric vehicles (EVs) is rapidly changing. With so many factors that impact the market, OEMs are evolving their models to meet consumer demand and infrastructure needs. Discussing the current state,  Steven Merkt, President, Transportation…

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

Promoted content from TE Connectivity on MarketScale.

By Software And Technology ·
Share

Key takeaways

01

“Regardless of the OEM model, they all need to advance battery technology and ensure the electrical infrastructure is there.” The ecosystem of electric vehicles (EVs) is rapidly changing.

02

With so many factors that impact the market, OEMs are evolving their models to meet consumer demand and infrastructure needs.

03

Discussing the current state,  Steven Merkt, President, Transportation…

“Regardless of the OEM model, they all need to advance battery technology and ensure the electrical infrastructure is there.”

The ecosystem of electric vehicles (EVs) is rapidly changing. With so many factors that impact the market, OEMs are evolving their models to meet consumer demand and infrastructure needs. Discussing the current state,  Steven Merkt, President, Transportation Solutions at TE Connectivity, joined Our Connected World host Tyler Kern.

“There have been many barriers in the way. First, it was making a battery that would last long enough and be cost-effective. Then getting through these economically unviable times. The third was would people want to drive them,” Merkt explained.

Those challenges are in the rearview, but many remain. “There’s capability and capacity. Capability has had a natural progression of faster charging but scaling it out for capacity isn’t easy for the auto industry,” Merkt noted.

The near-term issue is the supply chain, which every manufacturer has experienced. As a result, OEMs are responding and adapting. Infrastructure is still in flux, with some areas having easy access to charging where others don’t. Further, the energy used in charging needs to be sustainable.

All this change and rapid acceleration have OEMs stepping back and viewing themselves differently. “Before a car company was a car company. Now some see themselves as transportation or service companies. Regardless of their model, they all need to advance battery technology and ensure the electrical infrastructure is there,” Merkt added.

Merkt stated that the disruption has been good for the industry, allowing new players to bring value while traditional ones become more innovative. OEMs need to continue to deliver reliability and performance.  Users also need easy access to charging. Those are the priorities of all stakeholders in the EV market. Visit TE.com to read the full story on this topic: https://bit.ly/3zuf2oc

TE Connectivity

Part of this channel

TE Connectivity

Engineering conversations on connectivity, sensors, and what comes next.

Visit the channel

About the author

SA
Software And Technology

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Software & Technology expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Software & Technology expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

Meta's Muse Spark 1.1 enters the paid AI coding market at $1.25 per million input tokens

Meta's Muse Spark 1.1 enters the paid AI coding market at $1.25 per million input tokens

Meta introduces Muse Spark 1.1, a paid AI coding tool priced at $1.25 per million input tokens, targeting developer teams. The tool aims to compete with companies like Anthropic and OpenAI in the agentic coding sector.

  • 01Meta's Muse Spark 1.1 is priced at $1.25 per million input tokens.
  • 02The tool specifically targets developer teams.
  • 03It challenges Anthropic and OpenAI in agentic coding.

Jul 26, 2026

Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro reported $1.6 billion in large deal bookings for the first quarter of fiscal year 2027, marking a 12.9% increase sequentially. The growth is attributed to AI-enabled contracts, despite a slight decline in overall IT services revenue quarter-over-quarter.

  • 01Wipro achieved $1.6 billion in large deal bookings in Q1 FY27.
  • 02The company's bookings saw a 12.9% sequential increase.
  • 03AI-enabled contracts are central to Wipro's growth strategy.

Jul 26, 2026

Anthropic and Blackstone's $1.5B Ode bets enterprise AI value lives in implementation, not models

Anthropic and Blackstone's $1.5B Ode bets enterprise AI value lives in implementation, not models

Ode, a joint venture between Anthropic and Blackstone valued at $1.5 billion, focuses on integrating elite engineering teams within enterprises to maximize the value of AI. The initiative stresses that effective AI deployment and value generation rely more heavily on implementation than purely on model selection. This strategic approach underscores a growing recognition of the importance of operational execution in AI success.

  • 01$1.5 billion joint venture between Anthropic and Blackstone focuses on AI implementation.
  • 02Ode embeds elite engineers inside enterprises to enhance AI application.
  • 03Effective AI value generation prioritizes implementation over model selection.

Jul 25, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

SA
Software And Technology

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512