Enabling a Touchless World via QR

QR codes are reinventing themselves. They’ve evolved and found an important role during the pandemic. Even with businesses opening, there’s still concern about health and safety. The preference for business owners and consumers is contactless, which is possible with QR codes.

Industry experts from Scanit, Wayne Steidle, CEO and President and Mark Lass, COO and Treasurer, as well as David Litchman, Founder and Managing Director of Belly Melly, provided their insights this new trend.

Litchman developed a hybrid food app that creates a touchless experience in restaurants using QR codes. Steidle and the team at Scanit provide QR technology that reads them on paper and digital screens.

Steidle said, “QR code touchless solution works for what usually requires hands-on. The QR code, instead of menus, means no touching or contamination. With the new technology DRV, QR code readers can read digital screens, not just print.”

Lass added, “The QR code has transformed from a box with dots to a resourceful tool for all companies. It promotes social distancing and will be a lasting change. It’s only limited to a company’s imagination with applications for digital directories, menus, contactless payment setup, and more.”

Litchman noted any industry with a digital interface can find QR codes useful. On how Belly Melly is supporting restaurants, he said, “We’re helping the restaurant industry by providing them access to contract free dine-in ordering using QR codes.”

While restaurants are showing quick adoption to QR codes for contactless ordering, other industries can benefit, as well. Steidle said, “Advertising could be the biggest beneficiary. Out of home digital signage is the fastest-growing ad medium—digital signs you see at malls, airports, and train stations.”

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

RED
The Framework Series Advantage: The RED Marketing Edge Every Brand Needs
February 4, 2025

Marketing is evolving fast, and brands must adapt or risk being left behind. RED Marketing highlights the critical need for messaging that is relevant, easy to engage with, and distinct. These three factors set successful brands apart. A 2023 McKinsey study found that companies leading in customer experience achieved more than double the revenue growth…

Read More
conversational capacity
The Framework Series Advantage: Strengthening Teams with Conversational Capacity
February 4, 2025

Effective team communication is important in today’s fast-paced business environment. In his book Conversational Capacity: The Secret to Building Successful Teams That Perform When the Pressure Is On, Craig Weber highlights the importance of balancing candor and curiosity in discussions. This approach helps teams navigate complex challenges, leading to stronger decision-making and improved organizational…

Read More
Marketing
A DisruptED Series of Conversations with Marketing Thought Leader Ivonne Kinser, Author of THINK (Ep. 3)
February 4, 2025

In an era where marketing is constantly reinventing itself, staying ahead of the curve requires more than just keeping up with the latest technology—it demands a new way of thinking. With over 14,000 marketing tools available today, the landscape is more complex than ever. As AI accelerates change and traditional tactics lose their impact,…

Read More
DisruptED in the D with Chris Dargin Part 2
February 4, 2025

As the tech industry continues to reshape the globe and offer up unprecedented opportunities for innovation, entrepreneurship, and workforce disruption, it has also allowed some big towns the ability to see benefits. With Detroit rebuilding itself from economic downturns and industrial decline, the city is seeing a rise in tech-driven initiatives aimed at fostering…

Read More