John Deere Goes All-In on Automation in Agriculture at CES 2024

 

There was reason for excitement in the area of automation in agriculture, as John Deere proved at the Consumer Technology Association’s largest tech event, spotlighting innovation.

At CES 2024, John Deere showcased its innovative technology in agriculture, featuring an automated cotton-picking system and the Dozer 360 for road grading, designed to enhance efficiency and support human labor in sophisticated agricultural and construction tasks. These advancements, including a high-speed cotton-picking mechanism and drone-assisted road grading, highlight John Deere’s commitment to integrating cutting-edge technology in traditional industries.

How is John Deere utilizing technology to seamlessly integrate automation in agriculture and construction and revolutionize these industries to address labor challenges and enhance productivity?

Aaron Wetzel, the Vice President of Production and Precision AG Production Systems at John Deere, speaking from CES 2024, unveiled how Deer’s cutting-edge technologies, like autonomous tractors and AI-driven equipment, are transforming the landscape of traditional fields.

“Our solutions are able to find weeds versus the plants and only spraying the weeds, providing customers with up to seventy percent savings in chemicals,” Wetzel said.

Follow us on social media for the latest updates in B2B!

Image

Latest

DXpedition
Icom Powers 3Y0K : Ham Radio’s Most Ambitious DXpedition to Remote Bouvet Island Part 1
July 11, 2025

Bouvet Island sits at the edge of the world. It is frozen, uninhabited, and almost impossible to access. Fewer people have set foot there than in space. That level of remoteness is exactly what makes it so valuable to amateur radio operators. The island ranks tenth on ClubLog’s list of Most Wanted DXCC entities,…

Read More
entrepreneurial success
The Hidden Key to Entrepreneurial Success: Build Momentum Through Personal Branding and Authentic Networking
July 10, 2025

What if the biggest pivot of your career started with a conversation?  In this episode of Professional Quotient, host Jason Winningham welcomes Fanny Dunagan, CEO and Content Strategist of PathLynks, LLC. Fanny shares her journey from high-pressure consulting in Singapore to founding her own media and branding company — and why learning to network…

Read More
Q2 2025
RM Q2 2025 Wrap Up
July 9, 2025

Rogue Marketing continues to lead with intention in a space often driven by noise. Q2 2025 reflected a strategic focus on substance, where each initiative supported long-term brand growth. The team transformed internal recognition efforts into enduring brand assets and refined event strategies through immersive, results-driven experiences. Website launches during the quarter balanced visual…

Read More
amateur radios
Hamvention Spotlight: Emergency Preparedness Led PrepHam Paul to Amateur Radios and a Rising Voice in the Field
July 9, 2025

PrepHam Paul (K5VLP) celebrated his first visit to Dayton Hamvention by marking a major channel milestone. He hosted a giveaway of the  IC-2370B mobile radio from Icom to thank viewers for helping him reach 10,000 subscribers. His passion for emergency preparedness, rooted in his experience as an Eagle Scout and later studies in emergency management,…

Read More