Cisco Webex CMO on the Future of Collaborative Technology & Remote Work

Daniel Litwin
Apr 20, 2020
Learn more
Aruna Ravichandran COVID-19 Daniel Litwin Podcast remote work video conference virtual work work from home

 

Seemingly overnight, business has transitioned to working from home as the world unites to slow the spread of COVID-19. And just like that, digital tools like video conferencing, online task management, and secure messaging centers are in high demand like never before.

So, who is rising to the challenge of keeping businesses afloat as they quickly transition to productive remote work? It comes as no surprise that Cisco, a longstanding leader in multinational technology services, is helping businesses worldwide make the shift by using its holistic suite of tools, international support network, and strong financing assistance.

Guest Aruna Ravichandran, CMO of Webex and Collaboration at Cisco, joined the Marketscale Technology Podcast to discuss the future of the modern workplace and how Webex can be a one-stop-shop for remote team collaboration.

Remote work will be the new normal for corporate business, Ravichandran predicts. Companies are already seeing the potential benefits of a remote team, like cost savings in office space rent, carbon footprint savings, and a more productive, engaged workforce.

But remote work doesn’t come without a learning curve. This is where Webex sets itself apart. With a suite of tools and the support network to help out, Webex has successfully handled a double in traffic since February 2020.

Cisco Webex isn’t just about product support. With blogs, videos, and virtual customer service, Webex helps businesses transition their people to remote work by offering proven support for handling different work styles, workspaces, and workflows.

With over $200 million in financing, Cisco aims to keep businesses churning productively, whether it’s the corporate workplace, telemedicine, real estate, e-learning, or even virtual law. Find out how Cisco can help your work at webex.com/covid19.html.

Follow us on social media for the latest updates in B2B!
Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

team
Why Treating Everyone the Same Is Hurting Your Team
January 28, 2026

For years, management best practices emphasized uniformity: standard processes, standardized expectations, and treating everyone the same in the name of fairness. But today’s workforce looks very different than it did in the late 1990s and early 2000s. With multi-generational teams, shifting attitudes toward work-life balance, and an increased focus on emotional intelligence, leaders are…

Read More
Corporate
Corporate Heartbeat: The Win-Win of Giving Back
January 28, 2026

Corporate giving is increasingly viewed as part of local economic infrastructure—not discretionary generosity. In the U.S., 13.7% of households experienced food insecurity in 2024, impacting millions of working families and signaling stress within regional labor markets. As cost-of-living pressures persist and metro regions like North Texas continue to grow rapidly, business leaders are reassessing…

Read More
client
Crafted Journey How To: Setting Scope, Saving Sanity, and Protecting Long-Term Client Value
January 27, 2026

The independent workforce continues to grow, with professionals increasingly choosing solo and fractional paths over traditional employment. The U.S. Bureau of Labor Statistics reports that independent contractors now represent 11.9 million workers, or about 7.4% of total U.S. employment. Without the structural guardrails of traditional roles, independent professionals must define scope, success, and boundaries…

Read More
Culture of Safety
Beyond Drills: Building a Culture of Safety in Schools
January 27, 2026

School Safety Today podcast, presented by Raptor Technologies. In this episode of Principals of Change, host Dr. Amy Grosso sits down with Jeff Bryant, Principal of Jefferson Middle School, and David Sally, Associate Principal of West Aurora High School, to explore how effective school safety goes far beyond drills and locked doors. Drawing on…

Read More
Related
Corporate
Software & Technology
Corporate Heartbeat: The Win-Win of Giving Back
January 28, 2026
Broadband
Healthcare
2025 Broadband Year in Review, Part 2
January 23, 2026

In this episode of Wavelengths, the Amphenol Broadband Solutions podcast, host Daniel Litwin continues his conversation with Alex Rozek, Founder and CEO of Mac Mountain, to examine how technology shifts, capital discipline, and changing consumer expectations reshaped broadband in 2025, and what those changes lock in for the future. As the broadband industry closes…

Read More
Texas energy
Healthcare
Small Margins, Big Risks: How Fraud Hurts Texas Energy Retailers
January 6, 2026

Fraud has quietly become one of the most existential threats in Texas’s deregulated retail electricity market—because the business runs on razor-thin margins and delayed payment. Under the non-POR system overseen by the Electric Reliability Council of Texas (ERCOT), retail energy providers assume the full risk of nonpayment. With profit margins often measured in just a…

Read More