Sustainability is More than Green Power

As governments and corporations look for ways to reduce their carbon footprint, Eric Dunford, Director of Sustainability for CarbonCure, knows of a solution to help these entities meet their needs when it comes to construction projects.

Dunford joined host Raymond Hawkins to talk about CarbonCure’s process for introducing recycled CO2 Into fresh concrete to reduce its carbon footprint without compromising performance.

One of the challenges to achieving sustainability in concrete is the cementing agent, which provides approximately 90% of the carbon emissions from the material.

“The process necessary to create cement causes a chemical reaction that generates CO2,” Dunford said. “What CarbonCure is doing is taking a portion of CO2 from a post-industrial source, reintroducing it to concrete as it is mixed at the plant, and, as a result of that reintroduction, it will then chemically reform back as calcium carbonate or limestone.”

This process reclaims CO2 that would typically go into the atmosphere and traps it into the concrete, where it will stay in an embedded form for the entire lifespan of that structure.

Dunford notes the CarbonCure process doesn’t 100% eliminate CO2 from the production process of cement. Still, it does take away a portion of generated CO2 destined to be a pollutant. It uses it in a way that benefits the creation of concrete while lowering overall carbon footprint.

An added benefit to concrete made with the CarbonCure process is the injected carbon strengthens the concrete.

“By using this approach, you can use less raw materials and make the same end product in concrete,” Dunford said.

Be sure to subscribe to our industry publication for the latest news, videos, and podcasts in the Software and Technology Industry.

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

cities
Craftsmanship and the Soul of Cities with Top Real Estate Developer Mike Ablon
February 2, 2026

More than half the world already lives in cities—and the UN projects that share will rise to 68% by 2050, adding roughly 2.5 billion more people to urban areas. At the same time, the “experience economy” has reshaped what people value in places: not just what a city has, but how it feels to…

Read More
client engagement
When Client Engagement Becomes True Partnership
February 1, 2026

CG Infinity’s Salesforce Practice is built on deep, day-to-day engagement with the organizations it serves. Rather than operating as an external vendor, the team embeds itself with clients—working closely, consistently, and collaboratively—so decisions are informed by real context, trust, and shared accountability. This approach ensures Salesforce solutions are shaped not just by requirements, but by…

Read More
CG Infinity
How CG Infinity Brings Cross-Functional Teams Together to Deliver High-Impact Outcomes
February 1, 2026

CG Infinity’s Salesforce Practice is built around helping organizations move forward together, especially when initiatives span multiple teams with different priorities. The focus is on alignment—bringing the right stakeholders into the conversation early and ensuring decisions are made collaboratively so solutions serve the whole organization, not just one function. That capability is reflected in a…

Read More
Salesforce
When Building Beats Buying: A Smarter Approach to Salesforce Decisions at CG Infinity
February 1, 2026

Salesforce offers a broad ecosystem of tools and integrations, giving organizations flexibility but also introducing constant decisions about when to buy, build, or customize. The strongest strategies apply discipline to those choices, ensuring specific requirements are met without adding unnecessary cost or complexity. That balance is a hallmark of how Mike Reeves, Vice President…

Read More