The Prodcast: Introducing Qorta University: SambaSafety Release Notes

 

Like the rest of your workforce, hiring and retaining talented drivers for your company can be time-consuming and costly – but the alternative can be even more so. Business leaders understand the value of retaining their best drivers, but what’s the best way to do so?

The experts at Samba Safety have considered this question for a while now, and they’ve come up with a solution: a smart driver training program powered by predictive analytics.

Qorta University, which launches in April, helps companies identify at-risk drivers and provide them with relevant and timely training modules to address risky behaviors before they become a problem.

Amy Wilson, the product manager at Samba Safety, and Marian Aavang, the vice president of product management, joined The Prodcast host Rich Lacey to share more about Qorta.

“Qorta University will allow our customers to log in and start assigning training to their people,” Wilson said. “They can assign training to individuals, assign training to multiple people, and also go in there and track how those individuals are actually progressing through their training, which is pretty exciting.”

The program allows companies to be purposeful in how they assign training. As Lacey revealed, assigning relevant training to those that need it instead of just assigning the same module to everyone can actually magnify the impact of that training.

In the future, the team hopes to further mesh Qorta with their predictive analytics.

“We know, from the decades of data we have that we’ve been able to mine, what actually contributes to overall driving risk,” Aavang said. As a result, implementing this data into the program will “enable our customers to be smarter about their training and their delivery of it.”

Get the latest updates from the Prodcast by Samba Safety by subscribing to the show on Apple Podcasts and Spotify, and visit our website to learn more about Qorta University.

Follow us on social media for the latest updates in B2B!

Twitter – @MarketScale
Facebook – facebook.com/marketscale
LinkedIn – linkedin.com/company/marketscale

Follow us on social media for the latest updates in B2B!

Image

Latest

Larry North
Resilience, Reinvention, and the Relentless Pursuit of Growth: Larry North’s Journey from Fitness Icon to Private Equity Leader
February 20, 2026

Entrepreneurship is being glamorized in real time. Social media highlights overnight wins, AI tools promise instant scale, and private equity is reshaping industries at a rapid clip. Yet behind every “success story” is something far less flashy: failure, adaptability, and the discipline to keep going when life hits hard. According to the U.S. Bureau…

Read More
Consulting
Consulting Reframed: Perspective, Leadership, and Impact Beyond the Client
February 19, 2026

As organizations navigate accelerating digital transformation, tighter margins, and increasing organizational complexity, the role of consultants is being re-examined. Today’s most effective consulting leaders are no longer valued simply for delivering projects, but for bringing outside perspective, cross-industry insight, and the ability to lead through ambiguity. Most large organizations today are not short on…

Read More
comedy
Laughter as a Service: How Comedy Can Power Trust, Teamwork, and Career Growth
February 19, 2026

Comedy might be the most underused business skill in your toolkit… In a world of back-to-back Zoom calls, Slack threads, and AI-generated everything, real human connection can start to feel like an afterthought. We’re moving faster than ever, but sometimes we’re listening less, reacting more, and missing the small moments that actually build trust. The…

Read More
founder-led brand
The Art of Evolution: Leading a Founder-Led Brand Into Its Next Chapter with Mary Beth Sheridan
February 19, 2026

For many retail brands, growth today isn’t just about innovation — it’s about keeping pace with customers whose expectations are evolving in real time, led by younger generations who expect brands to reflect their values and show up with cultural relevance. In fact, recent research from MG2 found that the overwhelming majority of Gen Z…

Read More