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Extra Innings with Anastasia Hamilton of the AAA Affiliate for the Atlanta Braves

Extra Innings gives you exclusive behind-the-scenes looks and commentary on MarketScale’s Welcome to the Show, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment. On this episode, we chat with Anastasia Hamilton, Social Media Coordinator for the Gwinnett Stripers, the…

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Extra Innings

gives you exclusive behind-the-scenes looks and commentary on

MarketScale’s Welcome to the Show

, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment. On this episode, we chat with Anastasia Hamilton, Social Media Coordinator for the

Gwinnett Stripers

, the AAA Affiliate of the

Atlanta Braves

.

She gives us her thoughts on the complete series and how her desires for a front office MiLB reality show finally came ture. Hamilton gives us a unique perspective, looking into how social media, community engagement and digital presence is affecting MiLB and how the Stripers capture that message. She also explains some of her favorite on-the-field experiences from the

Savannah Bananas

, why social media is so effective as a “trial run” for a team’s community image, and why the best social media content happens in the park.

If you haven’t already watched all three episodes of

Welcome To The Show

, you can go ahead and watch them all right here.

MarketScale Original Series: Welcome To The Show – Episode 3

On opening day, the

Savannah Bananas’

front office staff is running out of time. More than 4,000 fans stand outside the gates hours before first pitch. The supporters have high expectations not only for the team, but the entertainment production that has been promised to them. The Bananas welcome their in-state rival, the

Macon Bacon

, to Grayson Stadium for the first game of the 2018 season and energy at the park is high among spectators, players and staffers.

MarketScale Original Series: Welcome To The Show – Episode 2

Opening Day has not come for the Savannah Bananas quite yet, but for the front office and staff, the season has already begun. Just minutes before gates open for Fan Fest, the first major event of the year, questions remain to be answered.

MarketScale Original Series: Welcome To The Show – Episode 1

Owner Jesse Cole is making people fall in love with the game of baseball again one inning at a time with promotions not found anywhere else in the sport, delivering one sell-out after another. Summer nights at the Bananas’ Grayson Stadium are nothing short of magical, with the perfect fusion of good college baseball, and unmatched ‘fans first’ experiences.

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Microsoft's MDEP Signage: From NRF Preview to InfoComm Demo

Microsoft's MDEP Signage: From NRF Preview to InfoComm Demo

Microsoft, MediaTek, and IAdea previewed the first digital signage solution built on Microsoft's Device Ecosystem Platform (MDEP) at NRF 2026 in January, and Avocor and IAdea demonstrated a pairing of MDEP-based signage with Avocor's new B Series displays at InfoComm 2026 in June, according to AV Magazine and invidis. Neither report describes the technology as shipping in commercial deployments.

  • 01MDEP adds identity management, conditional access, device attestation, and centralized lifecycle control to signage displays, enabling management like traditional IT endpoints.
  • 02MediaTek's Genio 720 system-on-chip, used in MDEP previews, provides industrial-grade performance with 10 TOPS AI acceleration and supports up to ultra-wide 5K or dual 2.5K display outputs.
  • 03MDEP-based signage remains in preview and demonstration status as of June 2026; buyers should verify current availability and understand MDEP licensing costs before purchase decisions.

Sep 11, 2026

IBC2026 Previews Show Vendors Pitching Orchestration Platforms

IBC2026 Previews Show Vendors Pitching Orchestration Platforms

Pre-show coverage of IBC2026, held September 11-14 in Amsterdam, shows several vendors including Telestream, PlayBox Neo and Zixi framing announcements around workflow orchestration and hybrid transport reliability rather than single products. Separately, NewscastStudio reported EverPass expanded its Netflix-linked deal to distribute the full NFL slate to bars and restaurants.

  • 01Telestream, PlayBox Neo, and Zixi are leading with orchestration and resilience messaging ahead of IBC2026 in Amsterdam, September 11-14.
  • 02Verify orchestration and resilience claims through vendor documentation, reference calls, and hands-on evaluation before committing to platforms.
  • 03Request documented API boundaries, interoperability testing evidence, and failure detection demonstrations rather than relying on marketing descriptions.

Sep 10, 2026

Software updates are now a buying event at IBC2026

Software updates are now a buying event at IBC2026

At IBC2026 in Amsterdam, Clear-Com and TSL are sending a similar operational message from different angles: the next hard problems are control, monitoring, and safe change in IP workflows. Clear-Com’s Eclipse HX EHX v15 adds ARC (Access Resource Configuration), which the company says enables access to intercom ports and resources without adding hardware, and expands capacity and resource management, according to Sports Video Group. AVNation reports TSL is emphasizing “reduced complexity” for control and monitoring across IP workflows. For ops leaders, the takeaway is to treat qualification, rollback planning, change windows, and licensing and support terms as first-class spec items.

  • 01Clear-Com is attaching new intercom access and resource controls to Eclipse HX via EHX v15 and ARC, so refresh planning shifts from “replace frames” to qualify releases, plan rollbacks and schedule change windows, according to Sports Video Group.
  • 02For distributed productions, FreeSpeak Cell leans on LTE and 5G rather than venue cabling, shifting runbooks toward coverage assumptions, service management and fallbacks when cellular performance drops, according to Sports Video Group.
  • 03AVNation reports TSL is pushing “reduced complexity” for control and monitoring across IP workflows, a sign that configuration, visibility and alarm routing are becoming day-to-day requirements, not optional add-ons.

Sep 8, 2026

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