Extra Innings gives you exclusive behind-the-scenes looks and commentary on MarketScale’s Welcome to the Show, a reality television series that follows the Savannah Bananas, the collegiate summer league baseball team that is changing the sport with their brand of Fan-First Entertainment. On this episode, we chat with Josh D’PenhaD’Souza, who works in Sports Sales for Corporate Memberships and Events for the Frisco Rough Riders, the AA Affiliate of the Texas Rangers.

He gives us his thoughts on the complete series, the impact of building a team culture from the inside out, and why it’s so meaningful to create unforgettable moments for fans. He also explains some of the amazing ways a fan-first mentality directly correlates to corporate promotions and sponsorships (meaning financial and cultural success for a team), and some leadership tips he could learn and implement from Jesse and the rest of the Savannah Bananas team.

If you haven’t already watched all three episodes of Welcome To The Show, you can go ahead and watch them all right here.

MARKETSCALE ORIGINAL SERIES: WELCOME TO THE SHOW – EPISODE 3

On opening day, the Savannah Bananas’ front office staff is running out of time. More than 4,000 fans stand outside the gates hours before first pitch. The supporters have high expectations not only for the team, but the entertainment production that has been promised to them. The Bananas welcome their in-state rival, the Macon Bacon, to Grayson Stadium for the first game of the 2018 season and energy at the park is high among spectators, players and staffers.

 

MarketScale Original Series: Welcome To The Show – Episode 2

Opening Day has not come for the Savannah Bananas quite yet, but for the front office and staff, the season has already begun. Just minutes before gates open for Fan Fest, the first major event of the year, questions remain to be answered.

MARKETSCALE ORIGINAL SERIES: WELCOME TO THE SHOW – EPISODE 1

Owner Jesse Cole is making people fall in love with the game of baseball again one inning at a time with promotions not found anywhere else in the sport, delivering one sell-out after another. Summer nights at the Bananas’ Grayson Stadium are nothing short of magical, with the perfect fusion of good college baseball, and unmatched ‘fans first’ experiences.

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