NHL’s Penguins Power Up Play with iPads

Watching video coverage from a game is one of the most powerful tools athletes and coaches have for improving a team’s level of play. It’s just that it hasn’t traditionally been done during the actual game—until now. Thanks to iPads on the bench, one NHL team—the Penguins—is seeing immediate results from immediate review. At the 2017 Stanley Cup playoffs, the NHL made a deal with Apple to deliver video and data to the bench on a tablet using a system called iBench, which is powered by a company called XOS Digital. The NHL is in charge of maintaining the game-time connectivity and consistency of the signal.

Penguins head coach Mike Sullivan immediately embraced the new technology, understanding intuitively that it would give his team a competitive advantage if they became good at using it—and a disadvantage if they didn’t. As a result, all the staff and players put in the time to figure out how their new tool could be used to its fullest potential.

The iPads at the Penguins’ bench operate just like DVRs. Coaches and players can move the game video forward 10 seconds, forward five seconds, whatever. They can also fast forward, or change the video to slow motion. Though there is a 5-10 second delay, it’s not a problem. The iPad works well for the team, because they can quickly navigate their play coverage using the Apple toolset.

Most players grew up using the iPad technology, so integrating tablets into performance review on the ice is very natural. The team currently has three iPads on the bench, but player demand dictates that number is likely to rise very soon.

Follow us on social media for the latest updates in B2B!

Image

Latest

Growth
Building Global Momentum: How Cross-Regional Connections Are Driving Growth at TekniPlex’s IPS Sales Meeting 2026
April 9, 2026

In an increasingly interconnected global marketplace, the companies that win are those that move beyond transactional relationships and develop a deep understanding of the entire value chain. Knowing not just your customer, but your customer’s customer, unlocks sharper insights, stronger partnerships, and more strategic growth opportunities across regions. Events like global sales meetings…

Read More
Sales
Tonja Ashley Reflects on Collaboration, Growth, and Standout Leadership at the IPS Global Sales Meeting 2026
April 9, 2026

Global sales meetings are often measured by numbers—targets hit, pipelines filled, strategies refined—but their real value lies in the human connections and shared perspective they create across an organization. When teams from different functions come together, especially customer service and sales, they begin to see not just metrics, but the full customer journey,…

Read More
Collaboration
Building Global Synergy: Jayesh Dave on Learning, Collaboration, and Strategic Clarity at IPS Global Sales Meeting 2026
April 9, 2026

Global organizations are increasingly discovering that alignment across regions is no longer a luxury—it is a competitive necessity in a rapidly shifting market landscape. Events like international sales meetings have evolved beyond routine gatherings into strategic forums where collaboration, shared learning, and long-term vision converge. For companies operating across diverse markets, the ability…

Read More
Global Sales
Success Stories and Strategy Sharing: Ankiit Parikh on the Power of Global Sales Meetings
April 9, 2026

In an increasingly interconnected global economy, the ability for organizations to align across regions has become less of a luxury and more of a necessity. Events like global sales meetings serve as critical convergence points where diverse perspectives, market insights, and success stories are exchanged, often sparking innovation that transcends geographic boundaries. What…

Read More